The idea of high quality original articles in the website optimization of product class enterprises

Source: Internet
Author: User
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As we all know, the site optimization process of the original article for the site weight promotion has an unusual role, but as a webmaster how do we build our quality content? Baidu algorithm upgrade for the original article requirements is not only fluent, but to stand in the user's perspective this article on the user has no value, If there are any of these value details we should be through what questions to think about and analyze, good gossip short continuation we enter today's topic. Website optimization process of high-quality original article ideas to share.

First, the user's perspective on the creation of the article before the in-depth thinking. For Seoer, we see every day standing in the category of articles are advocating the quality of articles, then I want to say is what is the quality of the article. The author thinks before writing we must understand that we write the article target user group What, this you must understand, any one website article is only we obtains the traffic the way, but the article creation before to the user group analysis, the long tail word construction all is very crucial, The ultimate goal of our writing is to translate the effective traffic into our site orders, this involves a user needs to grasp the problem, writing articles before we have to understand the audience's consumer demand, to their own site for example, they are through the Lan Tanyu this keyword search or through the word "Lantian Jade Bracelet" came in, Before we write, we need to create specific articles for different words. This is the planning details before writing.

Secondly, it is the construction strategy of original quality articles. Understand the user groups and keywords related strategies, this time how to build quality articles? I think the article to build a search engine layout to set the key words, the core or the article can bring users what? First of all, in the emotional experience, article writing must be integrated into their own emotional factors, With its own XI ' an Lantian jade net for example, the author in the creation of the article always put their position in a narrator's perspective, I am not what the industry experts, I just split in the view of their recommended products, for different consumer capacity of customers, I will provide price range is not the same product, I am in the process of writing any jade ornaments, not just as a commodity, but as a unique art image, so that users understand the product at the same time, understand this jade bracelet for the value of the user where, Whether or not the reader resonates is the core idea of any article I'm thinking of.

Second, must be the characteristics of their own products to the heart. The author thinks that the emotion gives such affection factor, our door is very easy to grasp when writing an article, the Chinese are the most emotional animals, lyrical statement a catch a lot, I do not want to repeat, I want to say is as a product station, a corporate website must understand your product functional needs, this is the most critical, For consumers you can be lyrical but must be based on the familiarity of the product, because the consumer is directed at the product, you are full of lyrical statements, the real customer care about the value of the product you write ambiguous, can not meet the needs of users such an article is meaningless, that, How should you write articles about the product class specifically? First of all, must be the characteristics of their products to the heart, and secondly, understand their own products or services can bring to the target customers what value, because there are so many products on the market, your product may be a point of many products, but this point and other products in different places where ? You have to understand, that is, differentiated needs, can find a way to differentiate needs, in fact, is to give users a reason to buy. Most of the time we write in the time often to product unique certification, product brand, products, moving legends, product novelty and so on these are the key to reflect the difference. Only in the emotion of the feelings of the product into their own, and the analysis of differentiated needs, so as to be counted on the quality of the article, constantly digging these selling points, so that we can not only have the article with high value for our site to bring orders, the formation of transformation.

Third, for the same kind of different models of products must be detailed distinction. We know that a lot of enterprises to sell a large number of products such as a few, but each one of the major categories of the lack of a variety of categories, many times the same product, a variety of small categories, will allow users to see after the dazzling, in this case I think we write the article is not outside, Hawkers often use obscure and obscure tricks to deceive our consumers. But the most formal enterprise, these different classification is precisely when we write articles to provide to our users, because the product class site, what is professional, generally our consumers are also more professional, He would have needed a big class B model, but you only give a big class, often let the reader at a loss, here the author suggested that if we really small class is not much longer, you can use the tree structure, the large class of small classes in order to show out, Writing and explaining different articles for different models of a big class in the creation of an article this eliminates the customer blindly looking for the time, but also greatly improve the user's access efficiency, save a lot of customers in the minds of the doubts, but also save our customers for such a one-sided thing detailed explanation of the time, Therefore, the author suggests that it is best to classify writing, so that users can improve the accuracy of each product.

Well, today I would like to share with you to this side, we know that the product class in the optimization of the site because a lot of professional things too much, as an optimization staff, how we will these boring things become interesting, so that customers feel warm and thoughtful side, rather than dry product features, descriptions and other words, Such an article can get the resonance of consumers, a professional seoer must be based on familiar with their own products, at any time the product knowledge should be continuously deepened and supplemented, so that we can play in the process of writing articles to provide the basis for support. Well, the above article from Lantian Jade Price http://www.029lty.com original webmaster NET, reproduced please indicate the author copyright information, thank you for your cooperation.



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