UC through high-key POI data, with big data to depict the surrounding hotspot map

UC through high-speed POI data, with big data to depict the surrounding hotspot map 2016-10-25 11:13 Source: Internet I want to comment

Xiao Li, who works in Beijing, is distressed recently, and the landlord insists on rising prices because of the large shopping malls surrounding the neighborhood. And Xiao Li before this planning ignorance, after all, he is not like many Chaoyang big aunt so well-informed. Fortunately, after this situation can be easily responded to, UC recently updated a new feature-the surrounding hotspot map, you can intuitively understand what happened around the big things, instantly become "clairvoyance" and "bag inquire."

　　

　Locking around People's side, POI can also play like this

Many urbanites are aware of the fact that some of the big things that happen around us are marked by geographical attributes that affect our daily lives and our work more or less. For example, a station in the subway has failed, and there are usually many lines involved. Urban systems are often reaching, and people need to be aware of them in a timely manner to facilitate early response.

Take advantage of the surrounding hotspot map to know things around, everything is in control. Based on the industry's leading POI database and geo-tagging algorithms, UC has a POI logo for the local channel's information content. Users can locate the mobile phone location in the city of the number of information at a glance, click on the data identification can see the specific information content. With this "content map", users can know what's happening in the city, how it's hot, how much it affects, and how to sift through the information that is valuable to them.

　　

It is reported that the hotspot map function is UC through the same as the Ali Department of the map application-the results of high-interests POI data-with big data, based on the user's location information to describe the unique advantages of information content. In addition, this feature is currently in the north of the Guangzhou-Shenzhen first-tier pilot, in the future to expand the scope of application in other cities.

　　Big Data technology development, submit smart experience

Apart from getting through the high-grade map POI data, UC also uses the big data assets of Ali to carry out multi-port development and application. For example, relying on God horse search Knowledge base million Entity data, the label as the starting point, based on the relationship chain to build the god Horse knowledge atlas; the time axis function of auto channel, the user can customize the time dimension of reading (such as novice, old driver, car madman, etc.), so as to get more matching reading content.

　　

The Internet industry has three dimensions for big data operational capabilities: Describing users, describing content, and matching content to users. UC Big data in the description of content, UC also uses the time axis function for each content to adapt to the life stage label, God Horse Knowledge Atlas is the use of Big Data Keywords Entity Association, the formation of Knowledge base, hot map is the location and information content of the organic matching. From these standards, UC's ability to develop and use data has been the industry leader.

Backed by big data assets, exploration is also a trial and error

12 years of Internet-based UC, has been upgraded to "big data new media platform", the main push big data precision push, for users to present a match of interest in high-quality content. In addition to accumulating the reading and browsing data of its 600 million users, UC Big data covers search, e-commerce, video, maps, social, application, gaming, and mobile Internet's top-of-the-range applications, creating a comprehensive portfolio of big data assets that are more advanced in diversity, coverage and completeness.

　　

However, big data use development has always been accompanied by complexity or growth problem, UC operations director Wu Liangwei earlier also admitted: "Big data use is not as good as the imagination, is a trial and error process." "Whether UC or other big data application products and businesses, will be in the long-term exploration of the continuous attempt to extract the real value of the user's application path.

The development of big data, make daily life and virtual world is gradually merging, how to let the data burst more imagination, the UC hotspot map has been small breakthrough, let ordinary people feel the big data reading bring convenience. It is reported that based on big data precision push, UC will also be based on user browsing preferences, mobile scene, geographical location, such as multi-dimensional label, more functional development and try.

UC through high-key POI data, with big data to depict the surrounding hotspot map