What are some of the other points of the big screen Android phone?

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Wen/Western DAO ke

It should be said that since the beginning of the Samsung Galaxynote, the big screen from a small market changes into a trend, it changed the manufacturers from the original hardware configuration to turn to the screen (although the screen is also a configuration of a) the size of the competition, and as more and more people began to use large-screen mobile phones, This trend seems to evolve into a direction for the future of the mobile phone industry.

Knife Customer recognition Large screen is a trend, but do not recognize that this is the development of mobile phones. The fundamental reason is that whether it is Xiaomi open hardware configuration or Samsung turned on the screen size of the trend, have masked the handset manufacturers really should be the direction and improve their core competitiveness, especially ignored and masked the Chinese mobile phone industry's fatal weaknesses.

Mobile phone from a communication tool to become today's personal information or computing terminal, hardware configuration and screen size competition has a final end, which is similar to the PC industry in the early 90 competition. The PC industry's "arms race" to the end with the emergence of XP system to WINDOWS7 system, the system and the application of hardware demand decline so that the entire industry into an inability to save the status quo, the PC will eventually return to provide more valuable applications and use of innovative scenarios.

At the consumer level, the big screen is already a popular trend, even if the upcoming iphone 6 is likely to be difficult to mundane using more than 4.7 inches of screen. However, if the phone is just for a big screen, how long will this trend last? While there are clear advantages in applications such as reading, image browsing, and video playback, the further decline in the user experience of the Android phone is exacerbated by a series of issues such as reduced handling, reduced endurance, and difficulty in UI adaptation due to enlarged screens.

Large screen is actually a competition hardware configuration and low-level competitive strategy, not to the progress of the smartphone industry to bring too much progress, and as the screen size continues to improve, this low level of competition is also difficult to avoid entering a homogeneous era, than the big screen, mobile phone manufacturers can compete for what?

Now it seems that the gimmick may not have, even if there, like 2K pixels, is very reluctant to compete, and even some manufacturers for the so-called personalized and personalized manufacturing of a false demand only. In fact, in actual use, the Android phone has a series of impact on the use of the experience of the needs of manufacturers have not been paid attention to.

At least in the eyes of the knife, the following aspects of the Android phone, there is still a greater space to improve.

One, one hand control experience

With the phone screen breaking 5 inches, one-handed manipulation has become a very difficult thing. Although there are manufacturers repeatedly stressed that the big screen phone is not for one-handed control of the production of sophistry, but in fact yours faithfully look around the use of large-screen mobile phone crowd, are struggling with one-handed in the phone, texting, reading and a series of operations.

The Android system has been able to support the suspension key function, which is similar to Apple's virtual "home" key function. In the actual product, manufacturers have realized that improving the operation of large-screen mobile phone experience is necessary to do, Samsung some mobile phones, some of Huawei's large-screen models of mobile phones and cool large-screen type of mobile phones are using the suspension function key design, but in fact, these introduced to improve the operation of the function of the experience, the manufacturers do not have the or its suspension function key design, still stay in the roughly usable state, and not because it appears to improve the mobile phone control performance.

Whether it is the right hand operation or the left hand operation, the length of the thumb is still unable to reach the 5-inch screen two-thirds of the area, in this objective reality, through a similar suspension function key design, may be as soon as possible to solve one-hand operation difficulties of a way out.

Second, battery life

A day as if now become a smart phone of the Purdue phenomenon, coupled with the design of the non-replaceable battery, so that the very poor performance of the smart phone as a matter of legitimate, in fact, now the smartphone's battery life to limit the development of mobile phone status.

Although the advent of mobile power, it seems to solve the problem of mobile phone life on the other hand, but the independent function of the smart phone into a smart phone mobile power standard configuration, in fact, few people are willing to really want to take a bomb-like mobile power to move around every day.

It is true that lithium power has developed to a limit, more efficient battery pack appearance, the need for battery material of the revolutionary products can be a big change. It seems that the battery life of smartphones is such a progressive order, however, the real battery industry after a revolutionary change, can solve this problem?

We turn to see this problem, iphone5s battery capacity is 1440 ma, life time is one day, and currently Android products, battery capacity is generally 3000 ma, some even close to 5000 ma, is the iphone 5s twice times to three times times, but its endurance is still a day, What's the problem?

Increasing battery capacity alone is unlikely to solve the life of Android smartphones, and even if the battery material is revolutionized, new high-capacity batteries may not solve the current problems.

We need to review the time of the function machine, when the cell phone battery basically 600 ma, mobile phone's life generally in two or three days or so. And in many manufacturers, Philips mobile phone's endurance cavatina, some models even more than one weeks. At first, we felt that the Philips Battery module was doing well, and later research showed that on the Philips phone, installing a compatible brand of battery, the battery life of the same as the original battery, this from another aspect, is not Philips Battery do well, in fact, they do the system optimization to achieve the pole system.

For today's smartphones, before the big change in battery material, the first task is to start with the experience of Philips, in-depth optimization of the Android system is the correct way to solve the battery life, the light by increasing the capacity of the battery, will never solve the fundamental problem.

If now any manufacturer, can refer to the iphone 5s 1440 mah battery easy, in 5 inches above the screen mobile phone, to do a day's life, then in the battery easily increased to 3000~4000 MA, its endurance of up to 3 days, light this one to solve the user core demand of the selling point, Can have a huge appeal to the user.

Three, Rom and UI

Unified system, Android smartphone homogenization is an unavoidable problem, when the hardware configuration differences further smaller, the homogeneity of Android phone will be further intensified.

In this natural unity of the current situation, can really let the manufacturers show a different user experience, will eventually focus on the Rom and UI depth of two development, hardware performance only through the function of the system to performance, and this difference in performance on the user side has become the user experience good and bad.

Of course, Android phone manufacturers have long been aware of this problem, each family is doing their own ROM or UI system, however, because the development of ROM and UI not only need technical ability, but also need the ability of visual expression. But the mobile phone manufacturers have long been the engineer culture, so that both the need for technology, but also the need for artistic ability to develop the homogeneity of the trend, although the individual thought has its own thinking in the Rom and the UI can be reflected, but if you put 10 of products together experience, you will be surprised to find that The gap between their ideas and the needs of users is so great that the convenience of user use, but also shows a surprising homogeneity trend.

As far as icons and colors are concerned, it may be advantageous to look at individual icons individually, but when the icons are displayed together on the screen, they are not able to meet the basic aesthetic requirements, or the soil will be esu or die.

The weakness of ROM and UI design capabilities makes Android phone hardware configurations disappear from the invisible, and even with the highest-profile models, the user experience difference is hard to find compared to the lower-end models.

At a time when the ROM and UI design capabilities are weak, any manufacturer who can really work on the two-time development of ROM and UI is far more useful than improving the configuration of the accessory, and the trend of personalization and differentiation will be more apparent.

In fact, when the hardware configuration reaches a certain level, or when the hardware configuration exceeds the system needs, the product experience needs to be improved through the system, the Android phone will eventually be on the competition ROM and UI design capabilities to compete in the factory.

Iv. Industrial design and manufacturing process

Although the Android smartphone design followed the Apple for four or five years, but the current manufacturers of products, its shape design and manufacturing process from the Apple still a great distance. If there are many manufacturers to find a number of similar models of Apple, the domestic have Huawei P7, Meizu MX3, foreign manufacturers have several old Sony models (lt18i, etc.), the one of the Taiwan department HTC a few. And many Android smartphones, if the factory logo cover, and then put together to see, you can hardly distinguish that model is whose home, although many manufacturers are like Apple, but the actual product manufacturing process is very different, if and the iphone 5s in a comparison, Will make people feel that the same is a generation of factory products, the difference is so big?

The industrial design and manufacturing process of smartphones is one of the most personalized tools. A good industrial design and manufacturing process will allow the product not only to attract the attention of users, but also to avoid homogenization, while improving the product identification.

Samsung's products before the GALAXYIII, blindly copied the Apple version, but copied to no avail, since the Galaxy III, using the corner of the larger radian and the use of gray-blue, let Galaxy III completely from the shadow of Apple came out, It also allows users to distinguish between Samsung products and other Android products at a glance, and Samsung has been able to dominate the global market, starting with Galaxy III. Although Samsung's profit control and yield considerations have not been used in the metal casing, so that its products feel poor, in terms of shape design, in the Android department, in addition to Sony can be challenged, there are still few opponents, industrial design and manufacturing process importance is evident.

To make a distinctive product from the Android faction, you first have to match Apple's industrial design and manufacturing process. The future of industrial design and manufacturing processes close to or over Apple, who will be more attractive to users, after all, mobile phones are not just used to call, no one is willing to take a brick-like products around.

In fact, it is difficult to do all of the above four points, but the personalization of the product can be demonstrated by the ultimate in handling, endurance, ROM and UI, industrial design and manufacturing processes. In these four directions, it is all about the users need to solve the problem, compared to the hardware configuration, or 5-inch screen or 5.5-inch screen, 8 million camera or 12 million camera, these are much more. But for now, Android smartphone manufacturers, more in the energy seems to be put on the flower live, camera improvements, ultra-thin, narrow borders and other a series of flowers and not the real function, and these aspects of improvement, in the knife customers, are manufacturers to create the fake demand, rather than the user really need things, the most is some more not too many, Less is not too little things.

As a matter of fact, the knife-guest said all this nonsense. Android department manufacturers as long as quiet down, do not make so many gimmicks, like to give their families to create a piece of art to create a mobile phone, none of the above is a problem.