10 big reasons why Firefox OS can't subvert mobile market

According to an analysis published on the eweek Web site, Mozilla July 2 announced that it was moving into the mobile market with the launch of a new smartphone operating system called Firefox OS. This platform is designed to be a web-based operating system. Mozilla wants Firefox OS to carve out a niche in Google's Android and Apple's iOS, which has so far not been a very successful low-end market. Mozilla believes its open platform may be a game-changer. However, it is too late to enter this market and cannot succeed. Here are 10 reasons why Firefox OS is not a game changer in the mobile marketplace. 1. Android has already developed an Open-source software operating system that is no longer a special thing. Google Android is already dominant in this area, and there is no indication that other platforms will replace it. The Firefox OS did not succeed until Mozilla proved that its operating system was a good substitute for Android. 2. The low-end market isn't very good for Mozilla either. The Firefox OS operating system is targeting low-end markets without any errors. But it is important to remember that it is not a profitable field. Moreover, Android continues to enter the low-end market as mobile operators offer low-cost (and sometimes free) Android handsets to entice users to sign service contracts. The low-end market is not good for Mozilla either. 3. Firefox is not the core of this operating system. The key components of the Firefox OS are largely dependent on Firefox. Mozilla believes that by making Firefox the core of the operating system, it can provide a more web-friendly experience and create a climate in which users do not need traditional software. It's just a concept. Even the Firefox browser itself is very popular, not so much for users. 4. Firefox OS is too tech-biased for consumers after Android, current consumers have learned about open source software. Consumers understand the meaning of the word and now accept the word. However, the concept of open source software and itself is easier to understand than the concept presented by Mozilla. Although the Firefox operating system is open source, it is browser-based and relies on HTML5. Mozilla's biggest challenge is to get the public to understand what they mean. 5. Emerging market Mozilla has said it will launch its first smartphone in Brazil and then expand to other markets, including the US. However, Mozilla's operating system is aimed at emerging markets. At present, every other manufacturer is doing so. Is there anything special about the Firefox OS that will enable people in these emerging markets to use this new and unfamiliar mobile platform? 6. It's a way to follow the losers. Let's face it now.True: Countless companies have tried to enter the mobile market to compete with iOS and Android and failed. For example, a webOS operating system that does not differentiate itself from the Firefox OS has now disappeared from the market. Even RIM's BlackBerry OS is dying. Firefox OS needs something impressive to make it work. But there seems to be no such thing on Firefox OS. 7. In the run-up to Symbian's competition, the Firefox OS is geared toward emerging markets and industry low-end markets. One problem: Symbian, which has been facing these markets for years, is ready to compete. Don't forget that Nokia may have changed its mind not to use Symbian in high-end smartphones, but Nokia will still provide Symbian operating systems in other mobile markets. Although Symbian has become synonymous with Nokia, it is not tied to the ultimate fate of Nokia. It is important not to forget this. 8. Drastic changes are not necessarily better. Firefox OS is a big step forward for the product that the entire mobile market offers today. This is uncontroversial. But drastic changes are not necessarily better. In fact, they sometimes suffer a fiasco in the face of more powerful and successful rivals. Unless there is a miracle, it is probably the fate of the Firefox OS. 9. Is Mozilla on the decline? Another issue that stakeholders may overlook is the fact that Mozilla itself is on the decline. Mozilla's Firefox browser was once considered a successor to IE. But the Firefox browser is now lost to Chrome. Mozilla did not get the kind of attention it had ever received. This will hurt the Firefox OS. 10. Is there a tablet strategy? So far, Mozilla has focused its efforts on smartphones. But in the Mobile world, success in smartphones is closely related to the tablet strategy. Even though Android devices and iphones don't need a tablet, everything has changed in the post-ipad world. Mozilla must keep that in mind.