2013 Chengdu City E-commerce turnover exceeded 400 billion yuan

Absrtact: 2013, Chengdu City e-commerce turnover exceeded 400 billion yuan. The first quarter of this year, the city's e-commerce turnover amounted to 150 billion yuan, an increase of 20%, of which, mobile e-commerce turnover exceeded 10 billion yuan, an increase of 60%. According to the goal set by Chengdu

2013, Chengdu City e-commerce turnover exceeded 400 billion yuan. The first quarter of this year, the city's e-commerce turnover amounted to 150 billion yuan, an increase of 20%, of which, mobile e-commerce turnover exceeded 10 billion yuan, an increase of 60%.

According to the goal set by Chengdu, by 2017, online retail sales accounted for more than 15% of the total retail sales of consumer goods and e-commerce applications in SMEs reached 80%. Chengdu Electronic Commerce Transaction scale will reach 800 billion yuan.

Other cities in the country hindered the development of "Everyone Express", received the acceptance of Chengdu. This is based on the "people according to their itinerary, along with the Courier Express direct delivery directly" express company, was alleged to be inconsistent with some areas of regulation.

But Zhang Jinquan, deputy director of Chengdu's Bureau of Commerce, said differently, "in the field of mobile electricity, the government should allow them to develop a variety of business models as long as they do not endanger the interests of society and the public." ”

Zhang Jinquan's remarks, in fact, represents the Chengdu city's more tolerant of mobile electric development attitude: up to the end of 2013, Chengdu E-commerce Application Enterprises accumulated more than 8,000, small and medium-sized e-commerce application penetration rate reached more than 50%.

According to the latest published "The Office of the People's Government of Chengdu municipality on the construction of national E-commerce demonstration City of the implementation of the opinion" (hereinafter referred to as "opinion"), to 2017, Chengdu E-commerce transactions targeting 800 billion targets, which will help push Chengdu to establish a foothold in the field of E-commerce leader Square.

Sarch

From the perspective of the development of E-commerce industry, the western inland cities have lagged behind the east coast, with Alibaba headquarters-Hangzhou as the representative of the coastal E-commerce industry, stable in the first phalanx. Chengdu hopes to make use of the mobile Internet industry in recent years, to achieve the goal of cornering overtaking, to seize the mobile e-commerce field beachhead.

Chengdu has been awarded the first batch of national E-commerce demonstration cities in recent years, Zhang Jinquan that this has brought the opportunity for the development of the mobile e-business industry in Chengdu.

To develop mobile e-business, the cooperation of telecom operators is the key. Therefore, Chengdu urged China UnionPay Mobile e-commerce demonstration base and electronic Bills innovation business center settled. Subsequently, Chinese UnionPay, China Telecom, China Mobile and Unicom jointly issued the Joint Action Program on speeding up the development of mobile electronic commerce, marking the official hand of the Quartet to promote the development of mobile e-commerce in cities such as Chengdu.

2013, Chengdu has also been awarded the National electronic invoices and electronic accounting file reform pilot, which makes the Beijing-east, Suning and other E-commerce enterprises, can be issued for online purchase of electronic invoices, from the law to ensure the interests of consumers, promoting the development of mobile E-commerce.

Chengdu's "Sarch" behavior, successfully attracted Alibaba, Beijing-east, Eric Consulting, more than 30 national e-commerce industry leader in Chengdu to invest in the establishment of regional headquarters. At the end of 2013, Chengdu Jing Dong Net purchase sales exceeded 8 billion yuan, Chinese herbal Medicine World Network, nine is science and technology and Xinhua attributes and other 3 enterprises were rated as national E-commerce demonstration enterprises.

Nesting can lead to the Phoenix, more importantly, Chengdu with an open attitude to accept all types of entrepreneurs. Everyone Express Market director Huang Shefeng said, whether it is policy support or related departments to guide the encouragement, the level of Chengdu is close to the North wide, and from the inclusion and encouragement of new things, even higher than coastal cities, so that enterprises get a lot of help.

China UnionPay, which sees the market potential in Chengdu, has established a demonstration base for mobile e-business and an innovation center for electronic bills in Chengdu. As of May this year, China UnionPay mobile E-commerce demonstration base platform mobile phone payment users accumulated 6.67 million households, the transaction amount of 43 billion yuan.

At present, including water and electricity payment and other convenient services, movie tickets, train tickets and other entertainment business services, as well as mobile payment by bus, subway and so on can be easily realized based on UnionPay platform, and the urban mobile payment in two years grew 18.5 times times, become the national mobile phone payment users fastest-growing, the most comprehensive area of application.

The Conspiracy of Chengdu

But what Chengdu hopes to achieve is far from what it said earlier. What Chengdu really values is the core competitiveness of E-commerce.

Zhang Jinquan introduced, 2013, Chengdu City e-commerce turnover exceeded 400 billion yuan. The first quarter of this year, the city's e-commerce turnover amounted to 150 billion yuan, an increase of 20%, of which, mobile e-commerce turnover exceeded 10 billion yuan, an increase of 60%.

"Opinion", the next 4 years, Chengdu will adhere to market-oriented, to create E-commerce development "4586" project, that is, highlighting the four major thrusts, to create five service platforms, eight industrial parks, to do strong six support system, accelerate the construction of core competitiveness. Leading the development of E-commerce to promote urban transformation and upgrading, e-commerce innovation and development to improve the quality and efficiency of industry. Among them, will enhance the network transmission ability comprehensively, the promotion crowded area Wi-Fi entire coverage, constructs the electronic Commerce Logistics distribution system, supports the development public warehousing, the common distribution, constructs the express delivery intelligent delivery Facility, carries on the Courier collection Service, provides the terminal distribution facilitation level To establish and improve data security and personal information protection mechanism, the development of data sharing alliance and large data platform, innovation and development of cloud computing, cloud storage and other professional services.

According to set goals, by 2017, online retail sales accounted for more than 15% of the total retail sales of consumer goods; Chengdu Electronic Commerce Transaction scale will reach 800 billion yuan. Cultivate 10 trade scale, market penetration strong industry, subdivision E-commerce platform, incubation entrepreneurial e-commerce Enterprises 1000, cultivate innovative E-commerce Enterprises 300, the new introduction of domestic and foreign well-known E-commerce enterprises regional headquarters or more than 20 functional headquarters.

And in connection with mobile electronic commerce supporting the Internet financial supervision, Chengdu Financial Office deputy Director Zhenry Hong Yi said that Chengdu will be in accordance with the National Development and Reform Commission office, the People's Bank of China requirements, the preparation of a sound pilot program, approval as soon as possible to launch mobile E-commerce Financial science and Technology Services innovation pilot , the Internet financial enterprises will be encouraged to effectively use the enterprise credit information and personal credit information resources which have been built in Chengdu, and solve the problems of enterprise credit information inquiry and credit audit in the Internet financial model.