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WordPress is one of the best blogging platforms. We can choose Blogspot,wordpress,drupal and many other blog platforms. But I personally finally chose WordPress, because it is powerful scalability (a large number of themes and plug-ins support), flexibility, easy to achieve SEO and so on.
WordPress Blog Platform Beyond the other blog platform is the main factor is its powerful search engine optimization function. The default WordPress settings have been implemented 70%seo tasks, but we need to maximize the effect of WordPress needs to do more SEO optimization.
Now, I will share the basic skills of 5 wordpress blog SEO based on my previous experience, hoping to help your blog get a better search engine rankings.
WordPress Permanent link Structure:
WordPress Permanent link (also known as fixed link) is not friendly to search engines, the default WordPress permanent link is generally domain.com/? P=123. In order to make your blog permanent links more user-friendly to search engines, you need to change the structure of the WordPress blog permanent link. In addition, domain.com/? P=123 form is also not beautiful.
I like the permanent link structure:
/%postname%.html
/%postname.
The reason I refuse to use the permanent link structure of class category/postname or yyyy/mm/dd/post-name is because they all have a bad side.
The first type of category/postname permanent link structure, if you use 2 or more categories of directory for each article will create a duplication of issues; (e.g. Domain.com/software/seo-tool and domain.com/seo/ Seo-tool)
And yyyy/mm/dd/post-name this kind of permanent link structure in accordance with the date of the article, the disadvantage is that the level of the directory is too deep.
I suggest that you should start writing articles is to set a permanent link structure, do not wait to write a number of articles before beginning to make changes, the reason does not say everyone should also understand, once the article is indexed by the search engine you will change the link structure .... You can use the Deans ' permalink migration plugin change the permanent link structure or go to the WordPress background "settings-fixed link" to modify. Chinese Blog If you want to use the structure of postname also need to use WP slug translate plug-ins to translate the title of the article, if your English level is good, you can manually input.
Submit Site Map Sitemap:
Site Map Sitemaps is recognized by the search engine Robot (crawler) and it can help search engine bots (crawlers) to quickly crawl your site content.
We can use many online tools to create a sitemap on a static web site, but WordPress can be implemented by installing the Google XML sitemap plugin. Once you activate and launch the Google XML sitemap plugin, you will create your own site map for your blog, and you can find the file Yourdomain.com/sitemap.xml address.
To create a sitemap the next step is to submit your sitemap to major search engines such as Google, Bing, and Yahoo. You will find that in Google XML sitemap You cannot submit maps to Baidu, at which point you need to use the Baidu unofficial Sitemap plugin generator (develop by Liucheng). The effect is unknown.
Set Robots.txt:
robots.txt files are used to block search engine crawlers to your blog to grab content that you don't want to be indexed by search engines or to your blog. such as your admin page, affiliate links, etc.
Optimizing the appropriate ROBOTS.TX is a great boost to your blog's ranking in all major search engines because it only allows search engines to include your useful links and prevent search engines from accessing useless pages.
Meta title, description and Meta keyword optimization:
While Google officials say they don't care about meta keywords and meta descriptions, I (or most people) believe that they are important in search engine rankings.
In WordPress blog, meta title, description and Meta keywords exist in two locations: Site range and individual article page/page.
If you have SEO and keyword search related professional knowledge, blog optimization is a piece of cake for you. But in WordPress, you only need a plugin all in one SEO pack to be able to complete these SEO optimizations. All you need to do is go to the Plugin Settings page to enter a meta description of the blog or article page, the meta title and the META keyword. If you want your blog to get a good ranking in search engines, the all in one SEO pack is a required wordpress plugin.
Wordpress seo plug-ins:
The very useful SEO plug-ins mentioned above have been used in one SEO pack, but there are many other SEO plug-ins that you can choose to install to your WordPress blog appropriately.
Here are some of the plugins I recommend (you can download them to the official WordPress page):
Robots Meta WordPress Plugin
Google XML Sitemap Plugin
Robots Meta Plugin
Ping Optimizer Wordpress Plugin
SEO Smart Link Wordpress Plugin
RSS Footer
No Self Ping Wordpress Plugin
In addition, I also suggest you read 20 excellent wordpress seo Plug-ins (http://www.x-berry.com/20-best-wordpress-seo-plugins) to get more search engine optimization plug-ins.
The above mentioned five points is only the basic point, not complete, there are many other factors affecting blog SEO optimization. One of them is to add backlinks to blogs, and you can read the article "How to add backlinks to blogs" (http://www.x-berry.com/how-to-build-backlinks). There are also blog comments in the blog optimization also played a role, "actively respond to blog reader comments five reasons" (Http://www.x-berry.com/five-reasons-to-respond-every-comment) will explain why.
If you have any ideas or tips on how to optimize your blog, don't be too stingy to share it with you.
MK compiled via Webuildyourblog
Original address: Http://www.x-berry.com/5-basic-skills-of-wordpress-blog-seo