5 key points to be mastered by website promotion

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When you go to Baidu Search, the site to promote a large number of materials, including many very useful promotional methods. In fact, although the establishment of E-commerce and personal web site to promote a number of ways, but these promotional methods are essential to the case. A lot of times, we do not need so many promotional methods, only need to do a good job of the site and will be selected to promote the implementation of a more profound performance, so as to keep doing up the site on the internet has a good ranking. Here, the author after learning the experience of cattle and I gradually explore, summed up the site to establish, promote the five important points to be known, for your reference, summarized below.

First, seriously do a good job positioning and analysis

Site Analysis: The site itself for careful anatomy, analysis, the goal is to find the site's basic problems;

E-commerce positioning: The Enterprise website for e-commerce appropriate positioning, understand the status of the site;

E-Commerce Forms of Analysis: Analysis of E-commerce forms of Web sites, research and Web sites match the form of E-commerce;

The analysis of industry competition: the situation of industry competition, and the comprehensive analysis of industry website;

The website carries on the analysis of the plan: the short term plan of the Electronic Commerce website and the implementation response analysis of the temporary strategy.

Second, seriously do a good job of website diagnosis

Site construction of the diagnosis: the structure of the site is conducive to SEO, whether efficient, whether the user's experience, can fit the habit of user visits;

Site page of the diagnosis: the page code can be simple and clear, the page can be clearly, let a person at a glance, page capacity is appropriate, the page color can match reasonable;

File and file name diagnosis: File style, file name is consistent with user habits, etc.

Visit System Analysis: The statistics code, the path of the analysis, geographical analysis, the survey of visitors

Promotion Strategy Diagnosis: whether the website promotion strategy is useful, whether has been outdated, whether has adopted the Multiplex promotion marketing strategy and so on.

Third, the entire website synthesis optimization

Includes: the website page needs to optimize: The navigation design pattern needs to optimize; the navigation text needs to be optimized; The website page needs to be optimized;

Iv. Marketing Analysis

The analysis of key words: Whether the key words choose appropriate, the density of the key words is reasonable, etc.

Search Engine Login Analysis: You choose to take what kind of login method, your login information is useful;

Link Coherence Analysis: You promote the link of popularity can be effective, whether belong to the link of a larger relevance;

Complete Market Analysis: The whole market for careful analysis, study the whole market and marketing migration relationship;

Product Refinement Analysis: You need to analyze the characteristics of various products, products in the market, such as selling points;

Marketing page Analysis: The position of marketing page settings, marketing page Set the content is exquisite, marketing page to give customers the first impression how, etc.

Marketing channel Analysis: What are the marketing channels you have taken? How to open up new marketing channels;

The promotion strategy after website integration

The website traffic promotion needs to formulate the strategy: is the key word question or the flow problem, this course you need to use many network marketing method;

The promotion of internal links: links to the use of skills

Viral marketing strategy: This approach needs to be carefully studied;

The above five important points of website promotion basically synthesize network marketing method, website establishment, website promotion and website planning and other common sense, can let you fully understand these five important points, supplemented by strong and powerful execution, plus perseverance, then wait and see, your site will certainly be famous network AH.

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