A brief analysis of the influence of personalized domain name on SEO optimization

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Domain name is the number of the site, users to enter the site will try to remember the site domain name, the more personalized domain name to the user will be more profound impression, the content of the site, traffic and user experience with the domain name closely linked to the personality of the domain name SEO optimization exists the impact is enormous.

Brand building of personalized domain name website

Personality independent domain name in the user seems to be the equivalent of brand building, brand name may not contain the site operation of the keywords, and will not be a key word of the relevant domain, more is the brand of enterprise, such as Baidu search engine, Google search engine domain name and "search engine" keyword is not the top, For some large enterprises, the site before the construction of their own brand, build stations to use their own brand name, more easily let users remember the domain name, if only the use of the site's keywords, and can not give users more in-depth impression, operating this product too many enterprises, can not be very unique to the user brand concept. such as A5 Trading Forum to replace the new domain name. NET, management more and more attention to the importance of domain name, personalized domain name can certainly help A5 brand building more powerful.

The influence of the domain name weight on SEO

The weight of the domain name to the SEO impact is still very large, domain name registration time the longer the search engine to give the weight is higher, the more advantageous to the website operation, many stationmaster will register some good domain name, the collection puts up some simple page, raises up waits until has the good plan time to take out uses, will be very advantageous factor; The longer the domain name renewal time, the spider thinks such domain name is more and more valued by the enterprise, usually do black hat optimization domain name only will register one year time, spiders do not attach too much importance to such a domain name, given the weight is very low, general education, the government's website domain name renewal time is a permanent renewal fee, such a domain name is not high weight.

The length of the domain name will not only affect SEO optimization, but also affect the user's experience, many webmaster will be in the domain name in the use of keyword accumulation, will cause the length of the domain name is too long, the user is not convenient memory, at the same time, the domain name contains keyword optimization method only for English The impact of domain name on brand building is much larger than piling keywords; domain name can have the weight and many aspects are linked, such as domain name registration time, domain name site content quality, the size of the site, the domain name of the external link construction, website building in the domain name can have high weight, the site want to do what optimization will soon have effect.

The influence of SEO optimization after domain name is punished

In the purchase of domain names should be the domain name for testing, registered domain name is the history of punishment, you can go to the Registrar to query the domain name registration time, such as: query domain name: the International (www.tuhuiguoji.com) of the registration time, and then go to search engine site: domain name, Look at the collection of domain names, for a new domain name, search engines are not included is very normal, if for a long time the old domain name, can not be indexed by the search engine, the webmaster will consider whether there is a possibility of K. The search engine k over the domain name, want to restore the weight is more difficult, even if you are using the domain name to re-establish the site, it is still in the punishment of the audit period, out of the audit area to get the corresponding weight, as to when you can go out of the audit period is you can not master The domain name that is punished needs the webmaster to do the optimization again, when your website domain name is punished, the search engine also will not be included, the time if long slowly you disappear in the search engine and even be blocked by K. Retrieve the new weight of the domain name, new snapshot date, new content included, webmaster can exchange links, write high-quality soft, such as the major navigation submission site, such as high weight platform, with these high weights of the site to pass the weight of the domain name, to help the domain name faster out of the audit period.

The author sees A5 trading forum after changing domain name, for them to feel very happy, this may mean that the trading platform to operate alone, from the limit of two domain names, independent of the construction of a brand, personalized domain name replacement and brand building is the beginning, but also hope that the A5 transaction can bring more transaction information to the webmaster, more and more powerful.