Also is the bracelet why millet sell 79 yuan century good margin to sell 988 yuan

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Since the millet hand ring price of 79 yuan, once let many and small series of the same hand ring fans are greatly excited, thought "Old King Xie Tang before Yan" finally can "fly into ordinary people home". Behold, the recent century good edge of a couple of smart hand ring missu, shouting out the price of 998 yuan, in the face of such a large gap in prices, small series can not help but to doubt, is also the hand ring, why Millet sold 79 yuan, and the century good edge but to sell 988 yuan?

Compared to the millet hand ring 79 yuan "Chinese cabbage price", missu hand ring 998 yuan price is "empty high" or value for money? Nearly thousand yuan price, let the century Jia Yuan couple intelligent hand ring Missu again caused great controversy.

In the announcement of the second quarter earnings, Century Jia margin CEO Wulin Light in the interview with the price of the rival ring in response to the question. "If you compare the millet bracelet with the missu, it's like holding an electric tricycle and a car," Wulin said. Because the millet hand ring put a large number of computing functions on the mobile phone, including data collection and collation, storage, all on the phone, and the bracelet is just a conductive equipment, so that the millet bracelet does not actually have any new modules. But century Jiayuan couple smart hand ring missu is not the same missu positioning is able to help users to do a strong interactive products, unlike traditional hand ring, traditional hand ring is human-computer interaction, but missu hand ring and mobile phone is not directly connected, but the use of independent computing and communication, The current market is the only one to the center of the intelligent hand ring, in fact, missu hand ring is similar to a mini mobile phone, it inside the function module is actually equivalent to a small mobile phone, on the difference to install a dial-up key can call. Wulin Light will be their own bracelet compared to the "mini phone", but to create a more intimate than the mobile phone "lovers line."

Missu hand ring and millet hand in the end how much difference? First of all, their functions are completely different. Millet hand ring is mainly related to the continuation of mobile phone functions and sleep, a monitoring of physical activity, unlike traditional health-related hand rings, the missu of the century Jiayuan is used to wink, even with "anti-union" and SOS emergency help so that the current phone has no function, such as "anti-loss", when one side of the electricity less than 15% Or to shut down and no traffic, the system will automatically send a message to the other side to ensure that the two sides to get a reminder before losing contact. There is the "SOS" function, if one side unforeseen emergency, gently press two small, the other side can know the first time, and then with real-time positioning function, suddenly let people feel security doubled.

Secondly, from product design and material selection, Century good edge of the missu more like jewelry, and millet bracelet in the appearance of no new ideas. From the century good margin of the published parameters, Missu bracelet in the shape and material also quite a lot of thought. On the material, the millet hand ring uses the traditional silica gel material, but the MISSU uses is the metal material, thus the hand ring has the texture. On the outside, the millet bracelet and other traditional smart hand rings are not much different, but century Jia yuan couple intelligent hand ring missu in appearance to make a great change, Lady bracelet by gold-plated corrugated shell to build, with Swarovski gem button, men's hand ring is silver Matt sandblasting design. Compared with the traditional bracelet, the missu hand ring should be more stylish.

From the above two points of view, there are indeed many misunderstandings about the jiayuan of the century, missu do not do health equipment, to the central concept, very forward-looking, in accordance with the current China's intelligent equipment production technology, MISSU hand ring is certainly a lot of needs to improve the place, but the century Jia Yuan as the first to eat crabs, Its courage and innovation are worth affirming.