An integrated OBD, GSM, GPS three modules of the car equipment

At that time is an integrated OBD, GSM, GPS three modules of the vehicle equipment, can achieve remote diagnosis of vehicles. And most of the OBD into the car networking entrepreneurs, with the car of the founder Meng just gradually lost confidence in the OBD, so 13 years a year are trying to transform, try a lot of direction (such as road, electronic dog), finally determined to do after the car market services.

In short, the new version with the car is like a car after the market service platform in the public comments. For owners in the choice of non-4S shop service, the biggest pain point in the trust problem. With the car in the quality of service control, one is through the offline field screening to find some qualified non-4S automotive service providers, and also rely on user reviews.

Of course, and the car Bao (control content includes products, price, construction details, the basic realization of the supermarket to buy services products, car worry-free (electric business platform, the main control of product quality), such as the control of merchant services to the strict platform compared with the car, the control of a relatively weak. But there are advantages: The Merchant's "baggage" is less, the platform is easier to accept. It is also easy for the merchant to accept the CRM provided by the platform. With the car memory provided to the merchant CRM mainly for membership card service electronic, marketing promotion. and supporting the electronic membership card, with the car will be in May this year to the letter, pay treasure online payment.

Mengfangang that this pattern looks light, the platform does little, but the benefits are obvious--it inspires the merchant to enhance the service to obtain the user's "vigor". After the car market service to the "service" word. Car worry-free electric business model for the offline shop under the suspicion of excessive squeeze, the car service provider alone to earn a point of time is difficult to count. This is like that year's group buying, merchants are forced to participate in the group, but the quality of the service is also difficult to improve. On the other hand, the advantage of light mode is the ability to quickly obtain business recognition, easy to replicate in other cities mode.

On the promotion side, with the car in mind at present mainly rely on "privacy license plate" distribution from the offline drainage. The general owner will be on the license plate to write their own phone, not very safe. With the car in mind distribution of the license plate is a unified 400 phone to do a buffer, need to move car owners both need to pass 400 phone to find the other phone number. Of course, next to the license plate is the application of the car to download the two-dimensional code. Moving license plate production, distribution, Mengfangang said that in Dalian has been and PICC himself to move license plate business to achieve cooperation. Mengfangang said that this model in the car with the Spring Festival officially in Dalian in the one months after the promotion of the platform to bring more than 300 merchants and more than 10,000 owners.

Meng, who was a serial entrepreneur, started out as a "hungry" product in college and had several entrepreneurial experiences. At present, in addition to the car with the memory, Mengfangang also has a company to do business fleet GPS management system companies, there are about 500 enterprise customers.