Big Park announces the first month of mobile phone sales data: Conversion rate is close to 3%

March 19 News, the network announced the mobile phone mall after the first month of sales data, through the phone to complete the order accounted for 35%, conversion rate is close to 3%.

It is understood that the big Park mobile end of last month 26th officially online, Big Park mobile site basically follow the PC side of the site's design style and site structure, and increased the "new Hot" channel. Product category, the price is also basic and PC-side, the first page of the class of the category includes bedding, quilt, Home service, underwear, slippers, baby and so on.

Micro-letter Park Public service account has a shopping area, membership information and rights, the network related activities. According to the network revealed the mobile end of the data, the industry said already accounted for a relatively high.

At present, the mobile end of the network is mainly focused on the payment of micro-payment, only the payment needs to be registered or authorized in advance. It is reported that the big Park is the first domestic to get through the micro-payment of home textile brands.

The park has started to attract mobile traffic at the start of last year, but the main initiatives focus on the micro-credit marketing level, including in the micro-credit to try commodity identification, the user to take the product label, can identify "three without" products.