Brand Marketing-I speak for myself

Tencent Micro-trust public platform of the propaganda language is, and then the small individual also has its own brand.

My understanding is that you can speak for yourself, your name is a brand. When people see your name, they immediately think of a concept: Oh, this person is very good in the area. Form such a reputation, you also have their own brand.

When we buy things, we tend to be paranoid, for example, to buy air conditioners will first think of the conversion of Gree good, buy a lunch box will think of the seal good, buy a desk will think of Ikea design good, buy rice cooker think Supor quality good, buy fresh film think Canon's reputation good ... All these are the consumer behavior that the brand effect brings.

If we apply this brand of thinking to ourselves, it is equally applicable.

Yesterday our boss appeared in a dusty way for a few minutes and gave us a little meeting, which said that he was looking for a girl who is currently struggling in Beijing to join our company. When he talked about the girl, he mentioned a word, and in the industry, the bosses praised her for being very dedicated, and the things one had done would leave traces.

Very dedicated is the reputation of the girl who has never met.

Earlier in the micro-letter read an article said, a person in the industry's aura is the company behind you to bring you, or you bring yourself, the effect will be very different. If the former, people just agree with your company, not you personally, once you leave that company, you are nothing. If the latter, where you go, the people who need you to find out, this value will not be because you stay in the low rough small companies or large companies with any differences and changes.

I decided to make a public account, partly because I wanted to build my own brand. But I did not do well, now the article in the fourth season, often because of a variety of objective subjective reasons and sign. It makes me very ashamed.

This shame at present can only make up for work, in the work, I also want to speak for their own endorsement. So the task of taking the hand always want to complete the perfect, even if I am going to leave the company immediately, finally handed over to my hands, I would like to play the normal standard, rather than deal with the matter.

When I told my friends I wanted to leave a company, they usually gave me a bad idea: you don't have to be so serious, you just muddle through the last few days ... At first I would nod and chime. Lately I've been sweating. Because a person has done things will leave traces of the brand is not able to withstand the test of luck.

I think the more in the state to leave, the more to do better, this is not just for others to see, but also to do to their future look.

Enterprises to form their own brand, in order to survive more long-term, selling products can be a premium. Each of us also have to form their own reputation, in order to have a market, with the boss to a high price.