Can the hard road of electric dealer go down?

Today's fierce competition in the society, accompanied by the development of the Internet, many friends choose the road of electric business, the road of the electric business is really easy, especially independent, facing the difficulties of financing and promotion, can get a good development, electric business difficult road can go down?

Often a friend of the net buys to know many of the independent operators here I use red children and Bowser nets for example, before the easy to buy and gome to buy red children, Bowser nets and other independent operators for some reason forced to enter Taobao mall such a big electric platform, what is the reason to force them to enter Taobao mall?

The early independent operators in the big electric business platform is to survive in the difficult electric business, we know that the current electric business industry is fiercely competitive. If you want to survive and get good development, you must be able to withstand the pressure of flow, facing the difficulty of financing difficult to promote the situation, how to seek a better development path? Maybe looking backstage is their only way out. But not all of the independent operators can find their own "Godfather", where the "godfather" refers to a number of independent manufacturers of the electronic business platform to buy or take a stake in independent buyers.

Now the overall "Matthew effect is becoming more and more obvious", in such a situation, the size and profitability is still a difficult choice for the electricity business. Before 2013, "No Future without scale" was almost schooled by group buying, vertical electricity dealers and comprehensive electric dealers. 2013 years later, some group buying and Fank, including the United States and the U.S. group, began to focus on profitability. The difficult electric business road causes many electric business entrepreneur to fail, the former time hot guest net is a case.

In the experience of burning money and capital of the winter of the electric dealers are no longer superstitious scale, but "scale theory" still has a market. Tang Tanji, senior vice president of the Product Council, is a staunch supporter of scale theory. "Do scale is the law of commerce, it seems to be a reality that can not escape, Wal-Mart did not do the scale?" he said. Even Taobao does the same scale. Do the electric dealer to talk about scale, only has the bigger scale to have the good future!

Although the electric dealer this road is somewhat difficult, but we are in this large data era of rapid internet age, and mobile interconnection is also speeding up the pace of progress, the electric business still has the prospect of development, but, independent of the road to avoid burning money, appropriate promotion, to do their own brand to win better development!

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