China's hand swims with great strokes and strong response to architectural adjustment

June 19, the Chinese hand Zhang LIANFA Two internal notices, announced the exemption including President Chong and so on 9 senior executive duties, subsequently, the Chinese tour has clarified, the personnel adjustment is to streamline the organization structure, the enhancement operation efficiency, but such reason obviously is difficult to serve the public. June 23 Morning, the Chinese hand Rangshaokin and Chong to all the staff of an internal letter exposure, the letter of the recent changes in the personnel of the reasons for detailed description. The media has previously reported that the restructuring of the champion is likely because of the "internal struggle", but from this email, by Xiaojian and the letter Ridge Joint Signature letter, you can see that the relationship between the two people is not like the media said "internal not and". And from the contents of the letter, the personnel changes did not affect the Chinese hand tour staff. The letter mentioned that the Chinese hand Tour has been authorized by the East Animation Co., Ltd., the "Pirates of the King", "Dragon Bead Z" and "smart Hugh" and many other top animation IP of the hands of the development of the right, at the same time by the Tang movie hit the big drama "Step by Step" with Mingshou Tour will officially start on June 25 An Choquan channels, Disney film " The sleeping spell, a hand tour of the same name, was launched on June 26 and 360, and the mystery of the joint release of the Baidu mobile game was also announced, promising to give the player a bigger surprise this year. The letter also mentions three reasons for the restructuring: first, in order to optimize the distribution strategy of the game, improve the operation depth and distribution efficiency, for the next variety of high-quality game release pave the ground; second, in order to enhance the distribution of the game's efficiency and strength, deployment of a strong distribution and operations team, for the development of the preparation of the outbreak; The original organization structure of the distribution line to adjust the arrangement, flat management, so that the resources of public. At the same time also encourage staff "together, together, in the right direction, solid forward!" Let us prove ourselves with higher performance efficiency and performance growth. "From the internal Mail can be seen two points: first, management is not divided, team stability; second, the performance support is very good, subsequent tipping point is very much. The following is the message body: Dear friends in the hands of the small partners: in the hand Tour since the transformation of the Smart machine game business, adhere to the independent research and development and distribution of dual business strategy. Over the past year or so, we have achieved excellent results in our own research and distribution business, and have become the first major hand-travel distributor in China and a leading chess and game developer and operator. At the same time, in order to cope with the fierce competition in the market environment of hand travel, based on the high efficiency of communication, the issue of quality and operational specialization, we have recently launched a positive impact on the future business development of the next step of the architecture adjustment. The structure of this adjustment, there are mainly three reasons: first, the main service in the group of Quality game distribution strategy, in order to improve the quality of the game's operational depth and distribution efficiency. In the past half a year in the hands of the inside, focusing on the layout of the overseas top IP and the introduction of quality games to cooperate. Here, I am happy to tell you that the Chinese hand tour has been the East map animationCo., Ltd. "Sailing King", "Dragon Ball Z" and "Smart break" and many other works of the mandate, details of the specific cooperation will be announced to the outside world. We have won the Tang movie authorized hit drama "Step by Step," the right to travel, with Mingshou tour will be as in hand Zhonghong May of the final product in June 25 officially launched An Choquan channels. Disney is adapted from the "Sleeping Beauty", starring Angelina Jolie's last film "Sleeping Spell" will be released on June 20, the Disney authorized the same hand tour, has been determined by our hand tour with 360 on June 26 joint release. The mystery of our joint release with Baidu Mobile games will be launched in July. In the near future, we have more products will be announced, more top-level IP of the pan-entertainment content cooperation will be implemented, in this year's joy will give you a bigger surprise. Second, the group has been in late last year vigorously layout the independent research and development of fine games, products will also be released in the near future, our layout of the top IP cooperation, will further help push forward the full force of independent research and development business. In order to enhance the distribution efficiency and strength of the game, the group decided to deploy a strong distribution and operation team, set up a "follow the game" to serve the distribution and operation of the game. This will become a powerful engine for the growth in hand travel, and a chance to enable us to achieve the strategic goal of entering the industry's top five tour developers at the beginning of the year. Third, the group decided to adjust the original structure of the distribution line, so that the flat management, to achieve efficient allocation of resources. At the same time, we combine some of the supporting functions into group management to make the resources public. This adjustment will greatly improve our communication and implementation efficiency, and will significantly reduce the operating costs of the game distribution business. With so much good news, we have to use a drastic adjustment to prepare for the next burst of growth in advance. Dino and I would especially appreciate the support and cooperation of our brothers and sisters in this framework adjustment. Recent rumors outside of us, let us see the fierce market competition, let us together, together, in the right direction, solid forward! Let us prove ourselves with higher performance efficiency and performance growth. Fast learning, quick fixes, embracing change with a young heart. Once again with the small partners to share!