Chinese top-level domain name ". url" can grow and develop?

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Previously reported that in the recent global 50th ICANN (Internet name and digital address distribution Agency) conference, the new generic top-level domain name ". url" By all parties concerned, has now been written to the Internet root domain, will be open for registration. Can this domain name be developed?

Domain Name field used to be. com a single big situation, for China and other non-English-speaking countries, the importation of English domain name has some difficulties, countries from the convenience of netizens input and promote their own culture and other perspectives, and actively promote the development of the country's domain Name System.

The Internet name and digital address distribution Agency (ICANN) announced in 2009 that the Web site could only end in the Latin alphabet, and that netizens could use their native language to enter a complete Internet site, including Chinese, Japanese, Korean, and Arabic.

". url" domain name and ". China" domain name are the product of this trend, but refer to ". China" the development of domain name, ". Web site" Development prospects are not optimistic.

First, the existing domain Name system has been very mature

. com domain name After years of development, has been very mature, but also most of the domestic web site must be selected. ". url" domain name is not the enterprise's just need, at most as a supplement to existing domain Name system exists.

For Internet users, the number of commonly used Web sites is limited, the difficulty of input is not obvious. ". Web site" can be personalized as an individual Web site exists, for the enterprise, the significance is not big.

Second, access to the Internet does not necessarily enter the domain name

There are already multiple means to replace the domain name input, including search engines, navigation sites and so on.

Baidu, Google, Sogou and other search engines have become the first choice for users to access the Internet. If you want to enter a website, you can directly in the search box to enter the enterprise name, search engine to implement import, not have to know. com domain name.

In addition, users often visit a limited number of URLs, the use of navigation sites can be basically covered. Set up a home navigation site as the default home page, the problem can be solved basically.

Third, the domain name input requirements more "rigid"

If you want to search for a website by inputting a Chinese domain name, you need to have a more accurate memory of the domain name itself. Internet Web Site system is very large, to avoid duplication of domain names, there will be higher requirements for domain name input. And in the identification of the input domain name, Chinese is not necessarily more effective than the English alphabet.

At the same time, enterprises must also be more design of the domain Name System, from the user's many needs are taken into account, to prevent users to enter the Web site or find the wrong URL or the situation, which is also a "troublesome business".

Four, the domain name input needs the browser "the cooperation"

The Chinese domain name wants to popularize, first must pass the browser this pass. As a result of domestic domain name Agency's efforts, including Microsoft IE, Opera, Firefox (Firefox), Safari, Travel (Maxthon), 360 Browser and the world window and other browsers support Chinese domain name input and recognition, but this has not become the default standard.

New browser market emerging, the domestic domain name agencies can not guarantee that each new browser support Chinese domain name input, which will also cause some users of Chinese domain name conflict.

The development of the Internet to now, the engraving of Western culture is also very obvious. To fully realize the Chinese Internet, not simple domain name reform can be achieved.

Do you like the domain name ". url"?