Choose the best keyword density through your opponents

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Keyword density How much better? This question in the teacher's classic SEO tutorial has been written in this sentence: a lot of senior SEO predecessors have answered this question. The answer is: 2-8%, 3-7%, less than 10%, 5% or so, you choose one. Keyword density is a vague concept rather than absolute. So today, Shanghai Seo Xiao ran Dugu fly based on the experience of their own station over the past few years to talk about personal views, how to analyze competitors and Baidu Encyclopedia to choose the best keyword density.

1. Keyword label "Keywords" whether or not to write?

The keyword label "Keywords" is used to describe the properties of a Web page, but the list of items is "keywords." This means choosing the right keywords based on the theme and content of the Web page. In the choice of keywords, in addition to consider the core content of the Web page, but also should be easy to users through search engine retrieval, too uncommon vocabulary is not very suitable to do meta tags in the keyword. Keyword tags, once very important in the Web page, but now has been completely ignored by many search engines.

The search engine will analyze the crawled pages and then make an evaluation of the page, keywords and description are the basis of the evaluation. Proper use of keywords and description can help search engines to generate correct metrics for Web pages. But some pages do not use keywords and description does not affect the search engine for his evaluation, so ranked very good.

Two simple questions:

1 What is the advantage of writing good, write bad what harm

2 What's the downside of not writing?

Keyword label "Keywords" Do you want to write? There were two different schools of thought that held different opinions, and for a long time, this question was a struggle for many beginners, who to listen to.

Let's take a look at the two-bit master keyword tag "Keywords" setting:

1. Seowhy Search Weishou page:

We can see that the husband only search Weishou page is written as follows

2. Zac SEO every day a home

We can see: Zac SEO every day a sticker home page is not written

Although we do not write keywords and description, search engines may still be able to make a decision. But not any Web page does not write keywords and description search engines can be correctly analyzed. We do not test the search engine analysis ability, because the search engine analysis error, loss is not he but you therefore keywords and description correct writing is very necessary.

The views and opinions of the Masters must have their own unique insights, and we do not have to comment. Let's take a look at what Baidu is saying, in the SEO recommendations in Baidu statistics we can see:

From the above to see that Baidu is required us to carefully write well,

Meta information perfection level

Lack of keywordsdescription meta tags, which may have a certain impact on the presentation and sequencing of your Web site Baidu "SEO recommendations" is the 2010 Baidu "Search engine Optimization Guide white paper" After the introduction of Baidu in early July 2011, "SEO Recommendations" is so far the only one by Baidu officially launched authoritative SEO refers to sexual function products. Because if we are doing Baidu optimization, or to be set. There are two benefits for us.

1. Clear site Positioning

For example, we want to "Shanghai SEO" this keyword optimization to the home page. Then the whole core of the site is around the word. The purpose of all the articles is basically to the rank of the word.

2. Accurate locking of keywords

Can accurately determine the key words, and according to the weight of their own site to choose the right keywords to locate! such as "Shanghai SEO to provide professional SEO optimization." If you do not provide directional keywords, your "Shanghai SEO" Word will be separated, the weight will be relatively low. This time write the key words for "Shanghai SEO" effect will be better.

2. What is the key word of a webpage to choose a few?

The more reasonable is 2-5, the best is 2-3.

General site home Set 2-3 key words more appropriate, internal page optimization for 1-3 more appropriate. A lot of times, we often in order to more rankings will be in the home page to do 5 to 10 keywords, and even more. In fact, such a site is generally difficult to get a good ranking, because the page to take into account the Chosen keyword density, will produce excessive and deliberately optimize the traces, which not only difficult to grasp the focus, but also reduce the user experience, so that the search engine that you are not a professional website. We can choose to assign some key to the Inner page or feature page to do with long tail keywords.

3. How much is the keyword density appropriate?

The answer that the Masters give is: 2-8%, 3-7%, below 10%, 5%, you choose one yourself. This is the master according to the experience of combat can be flexible to use, and if it is for beginners this is undoubtedly a difficult choice, or is the keyword piling up, or is not the key words, that can have a more reasonable reference wai? Neither too high nor too low to be impartial? In this Dugu fly on the basis of some of their own experience to introduce a feasible method, that is through the competitor and Baidu Encyclopedia to analyze.

1). Filter keywords

We use keyword mining tools on the site's relevant keywords and long tail keywords to filter and lock the keyword you need to make a reasonable distribution. On the method of keyword mining, we can refer to the Dugu fly of the relevant "in-depth Mining Keyword Series" feature article:<> has detailed explanation.

2. Competitor Analysis

We can list the key words from the above, and then a one in Baidu to search for the critical position, such as figure

We put Baidu home in the natural top five, with Notepad copy, simple format as follows:

If you are a very executive webmaster, then you can make a more systematic form to judge a network, and can be recorded and long-term observation, the following Shanghai SEO Hsiao-dugu fly to provide you with a more systematic statistical tables, such as the figure

3. Learn from Baidu Encyclopedia

I do not know whether the webmaster has found that we want to query some of the relevant keywords will always appear in the shadow of hundreds of Wikipedia, Baidu's products such as Baidu Encyclopedia, Baidu know, Baidu documents, Baidu News, and so often occupy Baidu home 1-3 positions, but also once by the webmaster are regarded as hegemonism, We do not talk about whether the mother is biased against their children, from another angle we can see that Baidu Encyclopedia is a master of optimization.

In Google to enter a random, Baidu encyclopedia he is basically ranked in the top three, which means he did well, because Google will also give Baidu Encyclopedia rights, how to say also is a competitor. Baidu is easy to use the SEO method monopoly Baidu search results of the top five, Google can not do the SEO Baidu so that its own site's column monopoly of the top five. So, each of us to study SEO friends, should be learning from Baidu SEO technology.

4. Analysis Time Selection

We are in the analysis of keyword density must choose in Baidu after the big update, every time after the big update Baidu will be a new ranking, weight or quality of the site to enter the top 10, in Baidu after the big update ranked relatively stable, the position of the float is not small, we choose at this time to analyze more reasonable. Baidu big update time mostly in Friday Saturday these two days, we can choose to analyze in the morning of Friday or Saturday, and if we want to be more precise about the analysis, we can compare and analyze it for a long time, and we can study the advantages of some websites.

4. How to conduct Web site keyword density detection

Density detection calculation method:

Keywords appear frequency = key string length x Keywords frequency/page text total length

For Web site keyword Density Detection tools we can choose online SEO tools or webmaster tools for rapid detection, below for you to introduce two practical tools

. A。 Webmaster's home-webmaster Tools

b。 Search Outside-seo Toolbox

5. How do I choose the data collected?

We through the above method of Baidu's top five site keyword density statistics, we also found a problem that is different site keyword density is not the same, that in the end to choose which one?

Such as: We Search "SEO" this keyword in the top 5 Baidu homepage is. See figure

There is a problem: is the 2nd place in the Baidu Encyclopedia why no density obviously open that page there are many SEO keywords appear, we can view the source code of the method to view, as shown

This is because the encyclopedia of the META tag does not write "Keywords", we can copy the entire code in Notepad and then add to him the "Keywords" tag, in the following add such a piece of code, and then save as a seo.htm Web file uploaded to their own web site space, Then we'll check the file we just uploaded.

Then encyclopedia SEO keyword density is 2.43%

From above several website's keyword density is respectively, stationmaster tool 1.64%, Baidu Encyclopedia 2.43%, SEO forum 4.58%, seo daily one post 3.91%, Baidu Search engine Optimization guide 4.75%.

Introduce three feasible solutions

1). Baidu Encyclopedia as a reference

The maximum density is not more than one times the encyclopedia, that is 2.43% * 2 = 4.86%, which is a relatively reasonable range, density is not smaller than the encyclopedia.

2). Refer to similar values

A number of similar densities as a measure. such as SEO forum 4.58%,seo daily One post 3.91%, Baidu Search engine Optimization Guide 4.75%, this three density, select range between 3%-5%.

3). Choose by average

The density of 5 Web sites is added: ( 1.64% + 2.43% + 4.58% + 3.91% + 4.75% ÷5 = 3.46%, fluctuation range is ±1%

The above three ideas for reference only, keyword density is a very important indicator, but the weight of a website, but also a factor of influence, that is the user experience that Baidu advocates, take row in the 1th name Webmaster Tool said, its density although only 1.64%, But webmaster tools have become most webmaster daily open the first thing is to use webmaster work to query their own site collection and ranking of the necessary tools, the nature of its user experience and stickiness is better, of course, several other stations are also excellent.

Xiao ran Dugu fly has used the above ideas and methods, so that a number of enterprises stand the product competition of the largest two key words, quickly achieve the top three Baidu. One of the key words to do first, and two consecutive weeks stable in the top three position. As for what keyword is inconvenient to give disclosure.

The above view is for reference only, you can go to further verification. Please correct me if there are any irregularities! This article from Shanghai SEO Xiao ran dugu original article source: Dugu Fly SEO blog, http://www.xlfseo.com/post/MD.html welcome reprint!