Cosmetics Group Buy hot unceasingly, net buys cosmetics behind a lot of

Comic Ching

Recently, online a "industry exposure Group Buy cosmetics shady: More than 90% is high imitation fake" information has become the focus of attention, especially for those online shopping has become a habit of young people, like a blockbuster. Buy cosmetics really rely on the unreliable? The reporter investigated this.

Cosmetics Group Buy Hot

"An open Group buy Daquan website, sisters are not calm: the original price of 233 yuan of powder cake, the regiment of 29 yuan." "Citizen Liu smiled and told reporters that their current cosmetics 90% is to buy, the reason is a" cheap. "My sisters basically have the experience of group buying cosmetics, looking at the" cheap quantity and foot "things, watching a second pass in the past group buy countdown, let the people itch to help. Recently, the reporter in our city street randomly interviewed 20 young women, of whom once bought cosmetics accounted for more than 70%, and their 80% in nearly one months to buy cosmetics. "The price is not only cheaper than the counter, a lot more than the general shop cheaper than the goods." Moreover, the number of the group is Ba Yichi people, seemingly quite charismatic and guaranteed. Said the citizen, Ms. Wang.

The reporter opens a certain group purchase entire website to be possible to see, does the cosmetics group buys the website to be numerous, inside the commodity many are low to 20 percent-30 percent. Reporters at random into a website is playing 23 percent of the "sale of 139 yuan only!" A loss of seconds to kill! Super Luxury Limited Edition holiday makeup kit! "Group buy, see above show already have 700 people buy this commodity, the hot can be seen."

Some time ago, the citizen Wang in a group buying website found a brand-name cosmetics purchase information, on the page is written "People crazy Rob, 158 Yuan group purchase, such as fake" words, often use the brand cosmetics Wang, a look at the heart, the purchase price is cheaper than the big shopping malls 2/3. Ms. Wang worried about the product is false, through QQ to customer service inquiries, customer service said: "Cheap because the number of group buys, directly from the factory purchase, reduce a lot of intermediate costs, the quality of absolute fidelity." Ms. Wang, who couldn't resist the temptation, ordered two sets on the spot and paid through online banking. Three days later, Ms. Wang received the net to buy products, when she opened the packaging found that the so-called "such as fake" brand cosmetics, and their own in the mall to buy the same product is not the same, not only the label rough, cosmetics taste is also different, some pungent. Dare not take the "face" adventure of the King, Ms. Wang hurried to the shopping malls counters please know the salesman help to see, the other side told Ms. Wang this is "cottage goods."

Three discount prices to buy back "cottage goods"

Industry insiders: Online shopping cosmetics behind a lot of

The reporter also randomly entered a 25 percent "a brand lasting bright bi-head makeup stick (Lip gloss + lipstick)" group purchase, in the record of the specific information came to Xi ' an road Mai Kaile brand counters, but found that the section did not find a double color makeup stick, and the counter sales staff also told reporters that the brand only allows counter sales and official website sales, No other websites are authorized to sell.

Once ran a cosmetics shop netizen "Xllilu" told reporters that they sell a brand-name cosmetics, shopping malls priced more than 200 yuan, their sale price is more than 50 yuan, the actual purchase price is 20 yuan. "In fact, it is a fake, we such a small shop is not in touch with brand-name cosmetics large channels, only from small companies to get goods, in order to earn money can only look for cheap cosmetics." High imitation of cosmetics, the general consumer can not see it. "He said, in fact, some small group buying website is the same, almost impossible to obtain and brand-name cosmetics official cooperation."

Has served as a well-known brand cosmetics northeast agent, currently operating independent cosmetics brand Ulrich Rain told reporters, at present, non-brand-owned online cosmetics generally have five channels: first, with the brand manufacturers or distributors to take goods, and then to the online sales, this is the formal channel; the second is a series of goods, that is, a series of regional sales; four are fakes; "The phenomenon of network cosmetics market is very common, how many are not authentic is difficult to estimate, the individual roughly think more than half." Ulrich said. Many people in the industry have also said in the media, in the price, a variety of authentic channels, in general 40 percent is almost the limit.

Counter inspection: Many are "empty cheque"

In online shopping and group buying, "counter inspection" is a lot of businesses to consolidate consumer confidence "must kill technology, but the reporter found that the so-called" support counter inspection "is basically just a gimmick only, shopping malls counters or brand agents generally ignore," counter inspection "can not become a network to buy cosmetics guarantee.

Reporters in the city in the days to ask the six brand counters staff, they all said that the net purchase goods and they have nothing to do, the counter also has no ability to detect whether the net purchase goods is authentic, only to ensure that the goods sold by the counter is the genuine manufacturer. A staff member of the City's consumer association said: "Because of the complexity and difficulty of resolving disputes, we do not encourage consumers to buy cosmetics online." And once the problem needs to be tested on the goods, the test report must be the national certification of product quality testing agencies issued only with legal effect. Some counters, even if the relevant proof is not valid, can not be used as evidence. ”

Buy Cosmetics to Polish eyes

How to buy cosmetics can be both cheap, and will not eat fake loss? Jing Ulrich, first of all, consumers should be able to identify genuine cosmetics, can be compared with the counter, the official website of the products, you can also go to the beauty forum to find by checking the production batch or packaging characteristics such as the identification of the authenticity of the method, and then in exchange with the merchant for physical pictures and Second, don't be too greedy, if the price is too low to be wary of fakes. Third, as far as possible to choose the strength, good reputation of the group purchase site, buy goods before the inspection business qualification, remember to buy items of various restrictive provisions look carefully, preferably with shop customer service detailed communication and then shot. In addition, although many well-known cosmetics samples, may be due to a variety of reasons into the network sales, but the general number is limited. If the site seller sold more samples, or even how many, it is likely to have problems.