Dalian Evening News: Why are the three major directors betting GE?

GE reason: In the upcoming lunar novel file, GE will have 3 large films at the same time, respectively, is December 4, "Zhao Orphan", 16th "let Bullets Fly", 22nd, "Non-sincere don't disturb 2". Wen/Shan from the Chinese mainland from the beginning of the term, GE will be with the lunar film knot. It should be said, it is because of the GE and Feng Xiaogang's joint, Chinese mainland's lunar film can go to today. From this point of view, I do not know is Feng Xiaogang achievement of GE, or GE achievements of Feng Xiaogang, but the two of the joint, really is the achievement of the Chinese mainland films of the lunar film file. This year's lunar novel file, ge all of a sudden "Zhao orphan" "Let the Bullets Fly" "non-sincere don't disturb 2" three movies. The three directors who stood behind the three films were the leading figures in the Chinese film industry. But they all chose GE, and certainly enough to explain the commercial value of GE. However, from another aspect, three directors all want to borrow GE for their own movie escort, whether also how many show that they are not really confident in their films? First say Jiang. This time Jiang directed "Let Bullets Fly", can be regarded in the industry's most independent of his one "condescend." Because he had never seemed to be in the business of film. But its years of grinding a sword film in the market repeatedly by the relentless abandonment, he also had to bow. This time "Let the Bullets Fly", the filming process began a large scale publicity, as the film is approaching, its momentum of the limelight. Take a look at "Let Bullets Fly" in the cast, it is staggering. But to be fair, whether it's Chow Yun-Fat or Jiang, or is Carina Lau, Yun, Chen, Hu, Jiangwushi, in the film market does not have too much appeal, use GE, although the Jiang can find a lot of "legitimate reasons", but the discerning know that the main purpose with GE is actually "Rob money." Despite the jiang appearance of iron mouth steel teeth, in fact, facing the relentless test of the film market, the heart is also a severe panic. Again, Chen Kaige. Chen Kaige should take the top spot in directing the film to the mainland. But to see Feng Xiaogang's brilliant achievements in business, his heart must be rough. "The Promise" after the unsuccessful attempt to return to the art of the film Chen Kaige, although the dedication of "Mei Lanfang" appears to be a loss of standards, but still far more than his control of commercial films reassuring. This film "Orphan of Zhao", all like Chen Kaige's works of people hope that he can revive the "Farewell My Concubine" when the glory. To Chen Kaige's skill, he just calm down, do this seems not difficult. However, he now has to face in addition to the pursuit of art, even more ruthless in fact, there is the test of the market. This year, the results of the "aftershock" has been there, and the string of proud figures, both for him and Zhang Yimou, has become an insurmountable yardstick. This time, Chen Kaige with Feng Xiaogang's queen actor Ge, also said a pile of high-sounding reasons, in fact will be said to listen to: In fact, is also a fancyGE's "Money Power". Compared to Jiang and Chen Kaige, Feng Xiaogang is the most reason to use GE. After all, two people cooperated for more than 10 years of surreal, acting is "not sincere don't disturb 2". Other people, not to say that Feng Xiaogang does not agree, is the vast audience will feel uncomfortable. And for GE, in three of the upcoming lunar film, starred in "Non-prudential Don't disturb 2", he must be happiest, must be the least pressure. Otherwise, he would not be afraid of "excessive consumption". It is unclear whether the three big directors are betting on GE for the results. However, to say GE is the box office guarantee is not necessarily accurate. A few years ago he appeared in the "suffocation", "panting", "Peach Blossom", "the banquet" seems to have gone mai in the market, which the "banquet" or Feng Xiaogang director of it.