Developers together mobile Internet must be implemented

Internet Weekly, 14th 2012

--2012-07-19 15:42 Source: Internet Weekly Author:

In the application of the king of Mobile Internet, developers play a very important role, they are the main force of the app. However, developers are the weak group in the whole industry chain. According to relevant sources, the current mobile phone business developers have reached 1 million, but only 13.7% of the real profit. Among many developers, 10,000 of the development fee earned within 34.7%, 10,000 to 50,000 only around 15.3% per annum. To be self-reliant, developers need to have their own alliances.

Developers are an important part of the business ecology of mobile internet. The ecosystem is composed of manufacturers, operators, Internet service providers, developers and users. Said mobile internet needs the developer Alliance, does not say that the developer should hold the regiment to oppose with other main body, on the contrary, is wants in the entire ecology to find own position, in defends own interest at the same time straighten out with other main body relations, through altogether wins realizes own benefit.

From the point of view, the Developer Alliance has three things in mind: helping developers reduce costs, helping developers get customers, and helping developers improve scalability. If you do not want these three things, in the minds of developers there is no centripetal force and cohesion. The developer Alliance is not about what to do, but the way it is, in terms of judging standards, technology, and business trends, and to rally the consensus of developers in these three directions. Otherwise a chicken feather busy half-day, but can not go together.

To help developers, the alliance needs to be committed to improving the technology development environment, to the platform for "commonality", "flexibility" and "open" requirements, support the platform to cloud computing and large data direction, support based on HTML5 application OS. Changing the current development and application needs to adapt to a large number of different equipment, resulting in high development costs of the status quo, change the user is caused by artificial segmentation of the application bottlenecks, through personal cloud storage and large data services to improve development scalability.

In addition, the Developer Alliance and Platform have a point of interest, is to jointly build the application development environment, through cloud-based and data based development services (such as compatible HTML5 cloud OS, tools, APIs, test environment services, etc.), operational services (such as automated monitoring, operational data analysis, decision support, etc.), Channel extension services (such as marketing platform, Cloud customer service, brand promotion, activities joint promotion, etc.) and the transformation of services (such as self-service advertising to buy, pay, etc.), change the developer difficult, difficult to operate, promote difficult, difficult situation, so that the development of the application of the data age in depth development (000001, shares bar).

To sum up, the Mobile Internet Developers Alliance to represent the interests of developers objectively and equitably, we need to actively explore the business ecosystem of cooperation opportunities, cooperative positioning, emphasis on joint, highlighting innovation, good at turning challenges into opportunities, only real vitality.