Discount Number Game

Source: Internet
Author: User
Keywords Electrical business model

We are every day by the numerous electric platform of the numerous promotional advertising information flooded, behind each promotional story is a game of Hide-and-seek, the trick of price-folding is becoming more and more consummate, fortunately, "the last Day", "only 50" things are getting less and fewer (except Rei master).

I am gradually tired in the continuous promotion, and even the only product will be so strong to play 07 percent of ads, I did not even think of the past to study whether it can really low to 07 percent, "This is a discount number of games?" A word of silence.

Today I share a "discount war" playing a jingle platform-bid (www.110bid.com), I would like to classify it as an electric business platform, why I said the following will explain. How this platform from the overwhelming discount war to come to my discernment, it is how many fold the goods to decide the right, to the user itself, I do not have to endure 07 percent, the latter of this "up" to bring me pain, so the product, 100% is this discount.

  

Wisdom in Bid: Return the price to the user's electric dealer

At present, 100% of the sellers, the goods in the end to do a lot of discount concessions, the right to decide by the business, so derived from the price war, has intensified, deteriorated to the expense of day-to-day sales benefits and create such as Double 11, double 12 and other types of "carnival." Wisdom in bid is to subvert such inertia.

Their goods are sold from 0 yuan, each user through bid commodity, to obtain the final ownership of goods, commodity prices with bid and gradually increase, but each increase, just 1 cents. So the discounts on the goods sold are devastating. 80 dollars to buy the iphone, has become possible.

  

¥28.43 deal with the iphone 5s?

  

Wisdom in bid official play

Wisdom in the bid through a devastating discount, attracted a lot of shopping desire very strong users, combined with the site after the online marketing (such as the rarity and uniqueness of merchandise), so that the platform quickly accumulate a considerable degree of user attention. In the promotion scope, they go is the regional infiltration type promotion, first sees the intelligence in bid the advertisement and the activity, is in the Guangdong area. A considerable amount of user accumulation, so that they have the right to speak with the merchant. According to the number of users, in the bid to take the product page, add different types of advertising, even for the new products, activities, video push service to collect advertising costs, as well as the sponsorship of merchandise.

With the first stage of the accumulation of popularity, through the cold period of promotion, wisdom in the bid will be further open to the degree of cooperation with the merchant, in exchange for distribution to the user's preferential strength. The biggest possibility is to establish the effect of marketing advertising services, for merchants directly create special and drainage, collect orders commission.

So down, the intellect in bid's business conception, is to promote the needs of businesses to obtain merchandise concessions and advertising revenue, the final feedback to the user, this is the wisdom in the bid to build the ecological chain, which also explains the wisdom in bid not to collect the interests of users as a source of revenue points.

  

Official screenshot

  

Official screenshot

Through careful operation in exchange for quality Word-of-mouth

Design sense: Login Wisdom in bid, you will even forget to log in is an "electric business platform." Subversion of traditional electric dealers regular uniform frame sense, from the original mascot design, to the page all UI elements, wisdom in the bid to add more dynamic and lively elements, obviously want to use a new style to give users a refreshing feeling. Whizzing over the small flying saucer, the face of hate hunting three head cuttlefish, smoke failure of the spacecraft, as well as lively and wacky one-eyed person, a large number of design-rich original elements, so that wisdom in bid to appear young and full of vitality, more in line with the young people's eye effect.

  

Official screenshot

Experience: In addition to the design of the visual grab eyeball, in the whole process of taking part in bid, all kinds of funny elements, all kinds of meticulous hints, let me feel impressive. For example, when I bid failure, will prompt the goods by the alien bid to go; I came late did not participate in bid treasure, will hint bid treasure and wife same, come late, including the sale of goods platform "Look Street" naming. A kind of inexplicable love and hate, also embodies the creative team's intentions.

  

Wisdom in bid special column--look Street

Selection: In the commodity of wisdom in the bid team also gave a difference in the direction of the traditional electric quotient, car rental, 3D printing, honeymoon wedding dress, Starbucks volume ... Refreshed my thinking on the electrical business selection. is not all-inclusive, also not creative small fresh, wisdom in the bid of the choice of the direction of a more specific and unique personality of the scarce products, after all, here is my beloved Kobe Bryant's genuine jersey, the goodwill added points.

  

Colorful goods

The reputation of the brand, small details may also cause great damage to Word-of-mouth. From the details can be seen, wisdom in the bid on the line after full preparation, the friendly station is the first step of Word-of-mouth. During the trial bid also appeared a number of small experience problems, such as click Response occasionally slow, hint language guidelines are not clear, and so on, these are "meticulous operation" as the direction of the wisdom in the bid to pay attention to the problem.

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