Do SEO must have the key words difficult analysis ability

Source: Internet
Author: User
Keywords Search engine network promotion website promotion site by K

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Originally this article is the first published in my QQ space, although most of the content is from the Internet, but I am today on the Internet search title incredibly was reprinted away, and the links inside also to remove, but it is really from my room reprinted, Because I'm a copy of the content from the Internet, I will also write some of my own personal thoughts, below again the article sent out, because I think for SEO novice may be a bit useful, after all, keyword difficult degree also determines the degree of SEO difficult, so the keyword difficult analysis of SEO novice is very necessary.

Search engine optimization is based on user fast, convenient and efficient search target information, resources, on the basis of the site's hardware, as well as Web programs, site links, the internal structure of the Web page, content rich, more fluent browsing, and let the search engine better crawl information, the search engine more friendly, And then in search results with a more previous ranking, a higher weight! SEO throughout the Site keyword selection, page layout, internal and external links, the operation of the website, the promotion of the website, the formulation and adherence to the implementation of durable and targeted site optimization program, through optimization to obtain a better search engine rankings, so as to guide more and more quality of the target customers, is the enterprise website and the commercial website and so on the profit website to carry on the network marketing the necessary way! So in doing SEO when the choice of key words is very important, the following is my online collation of some of the keywords difficult to determine the degree of determination and reference criteria:

Number of keyword search results

This value is the most important reference index of all seoer, many SEO beginners even look at this one value, this is actually a misunderstanding, sometimes a lot of search results, but the competition is mostly within the page, the difficulty of this keyword is not small. This can be divided into the following numerical ranges:

(A) Less than 500,000 of search results: less competitive;

(B) Search results 301 million: moderately small;

(C) search results 1.003 billion: medium;

(D) Search result 3.005 billion: medium biased;

(E) More than 5 million of search results: high difficulty words.

Second, keyword search times

This number reflects the user search frequency of the keyword, the greater the number of daily search, indicating that the higher the word business, the better the effect of the customer, the word will also be a large number of businesses to compete for the goal, so the difficulty will be more difficult. This can be divided into the following numerical range (based on Baidu Index):

(A) Less than 100 searches: less competitive;

(B) Number of searches 100-300: belonging to the medium small;

(C) Number of searches 300-500: medium;

(D) Number of searches 500-1000: belonging to the medium bias;

(E) more than 1000 search times: high difficulty words.

Third, the number of domain-level competitors:

This number reflects the overall strength of the competition site, the search results appear in the number of domain-level competitors more, that the word optimization of the competition site more, so the difficulty of optimization is greater. Measuring this value only requires starting from the first domain-level competition site until the last one can be seen. This can be divided into the following numerical ranges:

(A) No domain name competitor in search results: less competitive;

(B) search results in the domain name level of competitors 10-30: belong to the medium of small;

(C) 30-60 domain name competitors in search results: medium;

(D) 60-100 domain name competitors in search results: middle-biased;

(E) More than 100 domain name competitors in search results: high difficulty words.

Iv. first page competitor strength:

Since most seoer are committed to ranking the top 10 in nature, the first page of the site is our most direct competitor, so it is necessary to analyze them. This can be divided into the following numerical ranges:

(A) The first page of competitors are the internal pages of a common website (SME station): less competitive;

(B) The first page of the competitor's common web site does not exceed 5: it belongs to the medium small;

(C) The first page of competitors are either the homepage of the ordinary website or only 1-2 high quality station home page or catalog page: belong to Medium;

(D) first page competitor has 3-7 high quality stations (industry station, government station, portal station) homepage or catalog page: belong to Medium deviation;

(E) First-page competitor has 7-10 high quality Station homepage or catalog page: It is a difficult word.

The number of price ranking sites:

This value can reflect the business degree of the word, the higher the business degree of the word will be more competitors, the corresponding difficulty would be greater. This can be divided into the following numerical ranges:

(a) Price ranking site 0: less competitive;

(B) Price ranking site 1-3: belong to the medium small;

(C) Price ranking site 3-6: belong to the medium;

(D) Price ranking site 6-10: belong to the medium bias;

(E) Price ranking of more than 10 sites: high difficulty words.

So it is important to make the right choice of keyword when doing seo. If the choice of keyword competition is very fierce, then the keyword optimization is very difficult, optimization is very difficult to achieve the desired effect, especially for small and medium-sized websites should pay attention to the choice of keywords, because many of the small and medium-sized websites are relatively silent anonymous, Know a few people, so only through keyword optimization to achieve a good search engine rankings, in order to bring benefits to the enterprise, so when the keyword selection can refer to the above five standards, analysis of a few more eclectic keywords to do optimization, can not be too difficult but also can not be too simple, because the competition is too small keyword can be very Fast to achieve a good ranking, but the role is certainly not small, these problems I have encountered in the network promotion process, deliberately from the Internet to find and everyone to share, I hope that for everyone a little useful.

Article from: Shao Jun Network Promotion Blog, this article address: http://www.xiaojunseo.com/seo-wltg/keywords-analysis.html (reprint please keep)

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