Do you know anything about the chain you send out?

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Webmaster daily diligent hair outside the chain, 50 per day, 100 or more. But how many webmaster external chain really understand it. Do SEO industry also has two years, in peacetime hair outside the chain process also did some summary, hope to give webmaster some help.

What are the different forms of the chain, their role

We usually hair outside the chain can generally be divided into three categories: pure text outside the chain, with a chain of hyperlinks outside the chain, anchor text outside the chain. General website site site will be included in Baidu, but these kinds of outside the chain of effect is different.

1, pure text outside the chain

Pure text outside the chain, that is, we do in the soft text, make comments to leave the URL, like "This information from the Huangpu unit: http://www.ihuangpu.com, reprint, please indicate" such a plain text outside the chain can increase the site's related domain, In the Baidu domain: instructions can detect these links are included. If a soft writing is enough to attract, a large number of reprint, can bring a better field for the site, which can improve the weight and ranking of the site.

This year, Baidu introduced the Green Luo algorithm, this algorithm on the soft link and signature link to hit, so we do these links when still pay attention to the relevance and usefulness, otherwise it will become the target of Baidu hit.

2. Chain with hyperlink URL

With a hyperlink URL outside the chain can be directly clicked to enter the URL link, this link relative to the effect of pure text links much better. In the soft text can not only improve the weight of the site, but also to bring traffic to the site. The use of this link to the site's conversion rate is also considerable.

3, Anchor text link

An anchor text link is a hyperlink with a keyword. This is a lot of webmaster to do keyword ranking good method. But want to do this anchor text is not easy, now many forums, can not publish anchor text link, said to webmaster to cherish the resources of the hand spray, don't be sealed.

Ii. issues to be paid attention to in the issue of external chain

In the release of the chain in the content is very formal to do, relevance, universality. For stationmaster we are most familiar with is stationmaster class forum, want some high weight webmaster forum, like a5,seowhy, push a handful, stationmaster discovers, send post every day, Hui placard is very easy to be included. If we do is webmaster class site, so hair is no problem, such a high weight of the chain can be transferred to the site to bring the weight of the rankings, but if we do is other products, so it is easy to be Baidu think is cheating.

1, relevance, the relevance here is not only limited to the relevance of the theme of the site, in some comprehensive forum we can also find products related to their own plate.

2, extensive, refers to the dissemination of the platform and the breadth of the platform region. Such a chain in Baidu seems to be natural, can enhance the stability of the chain, in the Baidu update to avoid a large number of external chain reduction phenomenon. As for the outer chain of the platform, in addition to the common forum, there are blogs, questions and answers, classified information, Soft wen, friends chain, Business-to-business, and Baidu's related product effect is also very good like experience, paste, library, question and answer, curriculum, encyclopedia, these may release need some time to tidy up the content, in order to site rankings and stability, The stationmaster still needs to spend some time to do.

For the wide scope of the chain, I am prepared to give you a specific story in the next article. These are my many years out of the chain of some of the summary hope to help.