ebay is best to rename it directly to PayPal

Abstract: Today, there are reports that EBay will be the fastest to split the PayPal business next year. Keith Rabois, a venture capitalist and former PayPal executive, Kislabois that ebay should definitely peel off PayPal. But at the same time, La Boise also gave a simpler but somewhat

It is reported today that ebay will be the fastest to split the PayPal business next year. Keith Rabois, a venture capitalist and former PayPal executive, Keith La Boise that ebay should definitely peel off PayPal.

But at the same time, La Boise a simpler, but somewhat unexpected, solution: Simply rename ebay to "PayPal."

La Boise said: "Change the logo, change the color of paint, change the staff T-shirt, basically and split PayPal value is the same." Simply renaming the company is a simple solution that can be completed in 24 hours. ”

And, "The process has saved a lot of financial trouble and no longer has to hire an investment bank." In short, you can save a lot of trouble, but you can get the same effect as split PayPal. In addition, if only the replacement of a brand, PayPal's market value is also beneficial. ”

La Boise also said that renaming ebay would clearly show the world the value proposition of PayPal. At present, PayPal is the feeling of the company's subsidiaries, even PayPal employees have this idea. But the fact is that the ebay market is a declining business and will eventually become irrelevant.

La Boise that, in fact, ebay should peel off the PayPal business early this year. At the time, Icahn, a radical investor, had suggested that ebay split PayPal, but Donahoe, the CEO of ebay, said at the time that PayPal was an integral part of ebay, Icahn.

Eventually, ebay agreed to appoint Mr Icahn's designated David Dorman (David Dorman) into the board, and the two sides were reconciled.

ebay's share price soared today after news of the split-PayPal business spread again. (Tan Burns)