Experience sharing on blog Group Building

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Although this is to do the English blog group's feelings, but feel Chinese is also similar, before doing a blog to establish the blog group goal: 1. Keyword promotion, add anchor text. 2. Flow Introduction 3. Blog marketing, guide consumption.

(1) Keywords anchor text: These blogs mainly do product theme, in order to connect with the key, the main body relatively strong anchor text, this deep feeling, the article content with the blog theme, so as to promote the Product keyword will also be related to the content of the readability is not necessary high-quality, take my Fashion jewelry blog, The last 2 months of the article are Google translation tools directly translated, but the title is sure to read understand, to now included normal, flow also did not fall, the average increase in daily flow of about 120-160. Therefore, the quality of the article can be satisfied with the search engine, there is no need to worry, these blogs for purely outside the chain. For the promotion of keywords, blog group articles to add anchor text, especially the theme blog with the promotion of keywords or products of the same time, this relevance of the link is the most important!

(2) Flow Introduction: Flow Import, is an introduction to the flow of meaning, can be pure flow introduced to increase the target station's IP and PV, so as to increase the target station optimization score, this can not consider the conversion rate, the flow may be introduced through different channels or ways, conversion rate is not very ideal, One is the relevant description or Text keyword Guide to enter, for example: "More details of XXX activities Click" This flow introduction is a certain rate of conversion, another type of flow is actually cheat method, such as Picture station, you can do a temptation on the homepage to attract more people to click into, this method of introducing the flow of the largest, Can be the main station of the flow brush up, this method is unwise, after all, jump rate is very high, no conversion rate!

(3) Blog marketing: This implementation of the current blog group is more difficult, not to mention English, is to write Chinese, can write that kind of interaction, empathy, promote and guide to consumption of articles are difficult, our English writing level, foreigners see the same as primary students, persuasive is weak, the quality of the article does not mention, Can use the whole station of the blog other ways to make up for the main station of the SEO, remember not to blog as casually write the place, must be regarded as a normal station to do.

To summarize, for the previous blog that only makes the key word chain, do not need to spend a lot of time, as long as the guarantee of regular updates can, hair outside the chain when the link to increase the collection of blog speed, as well as the next weight; Secondly, for the marketing to do with the blog, it is necessary to plan, classification, color, layout, modules, templates, Topics and so on, more important is the content, the theme is very important, at least the first feeling interface is not very garbage, very formal layout, so that visitors will be willing to stay around, for those very casual templates and layout, the first impression is not very good, even if the article written good, give people the feeling is very cottage, Therefore, to do marketing or conversion rate of the blog must be done attentively, in addition to updating the content, but also a little to do the link optimization, the early stage, the framework of the layout, after the completion of the content of readability and relevance can be ranked and the Natural keyword flow source, Can start to do marketing and high quality flow into the main station can be done in the early days of the relevant advertising pictures, visitors interested in their own will go to see. This blog used to do marketing and traffic conversion rate must observe its traffic source data analysis and other things, this just know what visitors need, for the relevant keyword analysis results, but also to the blog to promote, there are good rankings, blog more convincing, many blogs can not see, at least to change a good-looking template bar!