Face Meng behind the scenes: is the Sea thief King!

Almost overnight, micro-trust friends in the circle of small partners of the head exclusively face Meng. A twice times larger than the body of the head can be placed on a variety of face and hairstyle, coupled with exaggerated Meng facial expression and write a dialogue on the lines, to meet a lot of people to their own cartoon imagination. All this comes from a mobile app called face-sprouting. Last December, after the face sprouting cloth, in the big children to recall childhood in June quickly leap Red, in a number of download rankings to occupy the first place. You're interviewing a lottery man. Founder Guo Lei said. Behind this seemingly irrational interpretation, it reveals the unique thinking of this new entrepreneurial team. Big data: Why is the face so hot? Guo Lei team revealed that the team released a new version in mid-May, a large number of updated materials, and then catch up with children's Day, from that time the number of users face Meng Rapid rapid surge. Although he is temporarily not clear about the depth of the reasons for the popularity, but Guo Lei said the time window seems very important. 5 million and 20 million: Last week, before the user volume has been stuck in the face of millions a week to soar a breakthrough of 20 million, up to a day to add 5 million users, is truly a night of fame. 78%: Social platform is the main way to spread the face. 78% of the people through the QQ, micro-letter window one-on-one to friends, far more than through the circle of friends, space sharing and other points across the spread. Guo Lei said that a lot of people are special to help a friend to do a head tease friends. 55:45: It is understood that the percentage of female users and male users of the download face is at 55:45, the gap is not obvious, this shows that love Meng is not only a female user's patent, many male users also want to look Meng Meng. 2:7: Face Meng 9 people composed of the studio team, the cast Guo Lei and another small partner is only two, they were born in 1989 and 1988, the remaining 7 people are. In the media to their interpretation, many people exclaimed that has been killed in the Internet and successfully split a cup of soup. Meng team behind the Pirates Wang Guolie team in the recruitment notice that they are a group of blood and a little lack of moral integrity of the entrepreneurial team, and in their office frame, write not to die will not die. Blood and death represent the spirit of adventure. Guo Lei said that his spirit of adventure from the Japanese animation "Pirates of the King." Entrepreneurial early encounter a lot of setbacks, but also sometimes very frustrated, then the most happy is waiting for the weekly "Pirates of the King" Update, the spirit inside has been encouraging us to start a business-insist on looking for their own one piece. "Pirates of the King" is a Japanese television since the 1999 on the animation, because of continued popularity, known as one of the Japanese national animation, is also one of the Chinese most well-known Japanese animation. Guo Lei said, in the team, everyone has a comic name, he called Guo Lei fly. Luffy is "sea Thief King" in the protagonist, he and a group of partners to embark on the road of Adventure, in the joint cooperation next step into the Sea Thief King. We usually get along without the moral integrity of each other, there is no level of concept, but the key moment is very united。 Guo Lei's team has endured a lot of hard times before embarking on a great route to become a pirate king. Guo Lei quit his job last year, full-time home to start a business, then soon after, he put his savings and Housing Provident Fund all spent, but also find a home borrowed 20,000 yuan to live. Meteor or Sun? After the fire, Guo Lei was invited to participate in the exchange of some internet start-ups, in the midst of the heated discussion of the Internet, 1.8-meter of the Guo Lei sat quietly in a chair, hands clasped on his lap, like a flattered squirrel. This kind of flattered apparently evolved in the direction of fright. Due to the media required to interview all kinds of mobile phone bombing, Guo Lei to set the ring tone Sorry, please wait a moment, you call the phone is in the telephone, in Chinese, Cantonese, English three languages repeat. And some of the questions he felt he had answered on a number of dozens. A few weeks ago, he was asked the most is why facial Meng? , these days have been asked to the ears of the cocoon of the problem became a worry not to fear fire a dead? The mobile software industry is considered a star-building plant, but it also produces ephemeral meteors. From a few short weeks the change of the problem, can see people Facebook Meng's worry. Why do you think of facial Meng? Guo Lei said: "The camera software can not meet the needs of many people, such as the expression of flower crazy." And when it comes to the face of the future, Guo listed a few days ago will answer we have done a shooting star preparation, but soon changed the tone, the answer has become but we will try to make the meteor into the sun. Face Meng has won millions of yuan of venture capital, and when Guo Lei led team members from the headquarters of Shenzhen, after running Beijing, Shanghai, a lot of publicity activities after the plan to say good-bye to the media for a while. At this stage we have returned to the development of new materials, new features, thanks to the media attention, but no longer intend to accept more interviews. What were they talking about when they were talking about their faces? Zhao, a 25-year-old employee of an IT company in Beijing, is a gift to her relatives and friends, as well as a way of expressing her views of others from another angle. My boyfriend immediately replaced the avatar with what I did, and the face became the tool of communication. Everyone has a cartoon image of their own, but not everyone will draw cartoons to express it, face Meng can let everyone realize this desire, but also enjoy DIY fun. Ms. Wang, who is under the age of 30, said she was satisfied with her own face, and that many of her friends would bask in a circle of friends who made their faces and let others comment on which was most like it. Yin Xiaojin, a researcher at the Jiangxi Academy of Social Sciences, said: "For their own private custom a comic picture, reflecting the enhancement of people's self-awareness, the need to express individuality highlighted." The forums noted that many of his micro-trust friends will also be replaced with face Meng head. Xueluan, a sociology professor at Peking University, says freshness is an important reason for many software epidemics, but fashion is usually short-lived, and software developers may need to study how to make face-sprouting more practical and useful in people's daily lives, based on entertainment. Left for Guo Lei himself made face Meng head, right for the fan cottage Guo Leehai thief King version head