Facebook wants to launch a mobile ad platform for app developers to access users at the F8 developer Conference

"Yesky news channel message" Social software Facebook, after successfully capturing the social circle of Internet users, appears to have brought us a new experience. According to foreign media reports, Facebook will hold the annual F8 developer conference in Wednesday, and CEO Mark Zuckerberg is planning to launch a tool that allows application developers to gain access to users and help the company raise revenue, the mobile advertising platform.

Facebook will launch a mobile ad platform at the F8 developer conference
after sources said Facebook could also launch a mobile advertising platform to challenge Twitter's mopub. Yesterday Twitter began testing water to automatically play video ads to develop its own advertising business.
Facebook has been expanding its mobile advertising business to challenge Google and Apple. In the fourth quarter of last year, 69% of the company's advertising revenue came from mobile. The company has recently added a payment function to Messenger chat applications and is developing products that no longer require third-party applications, such as photo typesetting for Instagram.
The F8 Congress last year attracted more than 1000 developers worldwide, and for 1 years Facebook has entered new areas such as virtual reality and messaging services. This week's 2-day F8 Congress may have 2000 developers from around the world to see Facebook's future plans and latest tools and products. Mark Zuckerberg will deliver a speech in Wednesday explaining the recent acquisitions of Oculus and WhatsApp in connection with corporate goals. Jeffrey Hammond Jeffrey Hammond, a Forrester study analyst, said: "Facebook is making a significant investment, and I think it's partly because many developers are turning to mobile apps and interactions." "Developers want to create, grow and earn revenue from mobile and web apps, because Facebook has 1.4 billion users, so the social network has a big impact on their success." "The scientific community has a saying, ' If you want to lead people to March, first you have to find the parade and then stand in front of the line, '" said Hammond. "Facebook is now not just an application, the social network will focus on this year's conference on the use of the parse platform, which provides backend services to developers, making it easier to develop new products." "Facebook is, in part, trying to get into apps through parse, into whatever information people use on Facebook," says Hammond. "Some analysts also expect the social network to launch new products, including mobile advertising trading tools that compete with Twitter's mopub." "We expect the focus of the Conference to focus on press/video, open Messenger to Third-party developers, and Oculus on the development of the company's mobile advertising technology platform," said Gene Munster, a Piper Jaffray research analyst, in a report this week. "
at past F8 Conferences, Facebook has introduced the timeline feature and anonymous login feature, allowing users to log in to other applications without sharing personal information.
Wednesday at Fort Mason Center, San Francisco, FACebook will hold a 2-day F8 conference to maintain a good relationship with mobile developers, helping to understand the development of new ventures and attract more advertisers.