Five basic principles to be noted in registering a domain name

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The domain names that can be registered----let alone those good domain name----is decreasing, below is the five basic principle that you need to notice when registering domain name. Follow these principles as far as possible and your site's traffic will have an opportunity to increase immediately----people call them "5 S":

1. Matching (suitable);　　2. Easy to remember (sensible);　　3. Suffix (Suffix);　　4. Brief (short); 5. Grammar (Syntax).

Address:

First of all, choose a name that corresponds to your company or brand name of the same domain, so that people can find you, can indicate your company or brand name of the domain name, not only easy to remember, but also more trustworthy. It is the true embodiment of the domain name of all the originality, significance, recognition of the part of the domain name is the core. Parkin, an expert at the New York domain consulting firm Interbrand, believes originality is the most valuable feature of domain names. The successful practice of Chinese and foreign enterprises shows that no matter what kind of enterprises, best practices are to achieve the enterprise name (firm), trademarks, domain names of unity and integration to form a complete enterprise Identification System (CIS). Microsoft, for example, has an identifiable part of Microsoft's firm, trademark, and domain names, which is interactive and highly recognizable. Any person want to visit Haier TCL Changhong website, must input haier.com tcl.com changhong.com; from the basic, own company or brand name, your domain name itself to be able to attract more browsing volume. When you compete with a similar product that does not have a company or brand name, it will naturally convey a message that your site differs from them, that you are authentic, and that your domain name can give them that feeling even before they log on to your site.

Easy to remember:

Second, for the Chinese, your domain name should choose Pinyin or easy to remember English words, this is your choice of domain name in the first principle. Imagine that you should try to make it easy for them to remember, rather than make it easy for people to remember your domain name.

For example: Avoid hyphenation (like hai-er.com, www.chang-hong.com), words that are difficult to pronounce (like www.heitml.com) or abbreviations (like dfps.com). Unless you are IBM, AOL, CNN, BMW, or other well-known brands, you should try to avoid abbreviations and abbreviations----They are the worst group in the domain.

Suffix:

According to the different national conditions, may slightly not the same, in China, the basic principles are: com/.com.cn|.cn/.net (there are some historical reasons, enterprises more commonly used com.cn or words is to feel the connection with COM more closely, the combination of more stable. For an entrepreneur with a global strategic vision, the generic top-level domain is certainly preferred, unless the company's favorite generic top-level domain name has been registered and overcharged. The use of generic top-level domain name not only appears concise atmosphere, but also can demonstrate the globalization of the concept of enterprise.

Brief:

On the other hand, the shorter the domain name, the better. For example, the following two domain names tencent.com and jz059.com,jz059.com, which is easier to remember, and when you type the keyboard is less prone to error? Obviously the latter.

Syntax:

The fifth principle is to let your domain name conform to the syntax. Never half a half of the earth, just like chinabaoxian.com woloveni.com.

In essence, trying to make it easier for people to log on to your site, the simpler the way, the more people landing, the more valuable your site is----even if you don't do any advertising. Think carefully about what keywords they will choose to search your site as a visitor to your site. The more thoughtful you think, the higher your browsing volume. All the facts prove that your domain name is an important opportunity and basic means to build your brand and develop the market. Using it wisely, your site will win more browsing, and in the end it will mean winning more potential opportunities.

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