Five important processes of search engine optimization

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I. Website analysis

The first step in our SEO process is web analytics. You need to understand your customer and customer requirements, without these things, you will never be able to fully promote your client and get no great results. This process can be tricky, but it's the most important step, after which the next step is to start thinking.

1.1. Data collection

1.1. Existing flow analysis, flow, quantity, conversion type

1.2. Current rankings for targeted terms

2.2. Competitor Research

2.1. Targeted keywords

2.2. Top Page

2.3.2.3. View reverse links for competitors

When doing the flow analysis, please collect your analytical material well. Because there is no single tool that will give you perfect data. Use other tools and manual methods to record the information you have collected and then analyze it slowly.

Ii. Research on Keywords

The next step is to perform the keyword research. We need this part to optimize our content in the future and build targeted keywords that will bring traffic. There are a number of ways to study keywords, and you can use SEO tools to find the most appropriate keywords for you.

1. After the basic keyword research, you should have a number of potential keywords, standing in the visitor's perspective to think about what the visitor will use to find the things they want to find,. Finally, you should find some key keywords and some long tail keywords.

Third, website optimization

1.1. Website architecture

1.1. Navigation

1.2. Structure

1.3. Internal anchor text link

2.2, Content

2.1. Ensure no duplication of content

2.2. Phrase positioning

2.3.2.3. Quality of content

3.3, HTML and technical issues

3.1. Title, label, picture alt description, 404 page

3.2. Website speed

3.3. sitemap

Iv. Content Optimization

"Content for the king, outside the chain for the emperor" This sentence I believe we have heard, enough to explain the content of the site SEO optimization of the importance.

High-quality content search engine to give a considerable weight, as far as possible to the anchor text into the content, to enhance your weight has a lot of effect.

V. Analysis and evaluation

You have to analyze the results you have worked hard to get, tie out a table, record the status of each day and the status of the collection, and analysis, to obtain a better solution. These are the search engine optimization processes that you have to do, of course, Different businesses have different approaches and manage their search engines to optimize different processes. This is what we have provided, so far, we have made great success using this SEO process.

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