Flurry found that women are more expensive than men to play hand games.
Source: Internet
Author: User
KeywordsHand Tour
"TechWeb Report" August 8 news, according to foreign media reports, mobile application data analysis company Flurry reports show that women are more addicted to mobile games than men, and spend more money playing games. The pkflurry of female and male players surveyed 1.1 million mobile devices on their platform and found that women were buying more than 31% of their applications. They also played 35% more times than men and averaged 42% more games a week than men. Game Developers Glu Mobile's entertainment star Kardashian (Kim Kardashian) as the theme of the game is all over the world, the game issued only five days to pay 1.6 million U.S. dollars, and revenue mainly from the game to buy. This makes flurry decide to investigate the impact of player groups on the application of the purchase. It found that male gamers preferred hardcore games such as million card, strategy, action, tower Defense and RPG, while female players were more likely to try to form, puzzle and other types of games, and the relaxed rhythm of such games made them more willing to pay for their own purchases to play more hurdles. The average user's game time on the flurry platform Flurry's report is a benefit to advertisers. When brands choose specific games to promote their products, they can advertise more accurately according to different genders.
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