Meta tag optimization for search engine optimization

Source: Internet
Author: User

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Search engine optimization on the network of articles everywhere, there are original plagiarism, but the source is almost a few places, I know the place has the king of the Webmaster Network, the Tong Forum, the E-commerce Guide, Dream Web site Operation section here with you share a little experience of their own.

Meta tags mainly include topics (Title), site descriptions (Description), and Keywords (Keywords). There are other hidden words such as author (author), Category (catalogue), Language (encoding language), etc.

Optimization of title

1. The first 3-4 words of title are the most important. But a lot of people put their company's name at the top of title, if you are a big site, such as Sina, NetEase to do is correct, playing is the brand effect, if your site is not as famous as they are, it is best to write the product or service keyword, this will be conducive to better search engines to include your site, Will give you an unexpected flow.

2. Your site will be different columns page corresponding to the title, according to the content of the page summed up a few keywords. If each page gives you generation 10 IP, your website has 100 pages, that is 1000 IP. For example, the website below is an excellent one for me. We can go to study, Living Housing Network (www.life918.com) now has more than 1000 IP, although not many, but the search accounted for the majority of each page with different content according to the page to choose the appropriate keyword optimization.

Optimization of Description

Meta description is the second most important part of the head and overall page optimization, although search engines are not the factor in ranking this, but it is one of the things you need to find to guide the search engine, If you are in the process of optimizing the description writing and content inconsistent content, then the search engine to judge the weight will also be affected not to say, both from the search engine visitors will not get the required. So description can be said to be directly the first link to guide the single page.
The normal description should be as follows:

<meta name= "description" content= "Here is a description of your Web page." >

Of course it's not that you put all the unnecessary stuff in. But you should note that the description must be relevant to the content of your Web page, more than 150 characters, gooogle generally show only 160 or so, it is best to use the shortest term to describe the importance of your page sentence, while the sentence also include your keywords, can increase the Web page's keyword density.

Optimization of keyword

Keyword by a lot of garbage producers too much use, so far many search engines are no longer through this to retrieve, even if there are several key to match meta, or can be combined with the overall optimization, but later this will be the search engine to give up use. In the description of the key time to remember to note a few questions, keyword can not be reused, a good keyword to optimize his characters no more than 20-40 characters. as follows:
<meta name= "keywords" content= "rental, Beijing rental" >
When setting a keyword, be careful to "," to separate, or separated by a space, if you do not separate then it will think that the keyword only one.

The above three is the most important part of the META tags, we can carefully study, in fact, the optimization in the good, the site has no content, not popular with users, then do nothing is futile. Here to advise you, in fact, there is no need to be too concerned about search engine optimization, as long as appropriate attention on it. Good content, users like that is the key to success.

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