Music vision to build the domestic most American play platform

Source: Internet
Author: User
Keywords Le Vision
China's leading video website music network announced recently, and Warner, Disney, Sony and other companies to establish strategic partnership, and the same period, including the "Shield bureau agents", "the first generation of vampires" in Europe and the United States have been expected to film and television drama. Le video network coo Liu to this, after years of plowing, Le Vision Network has been built the largest and most complete film and television drama Platform, and this time with Warner, Disney, Sony and other companies will further strengthen the video network in the U.S. drama this subdivision of the first advantage of the field. It is understood that this video of the introduction of the United States drama nearly 40, at the same time launched a comprehensive version of the "American drama theme." Le Vision Network is responsible for the revision of the relevant people revealed that the new version of the music network American TV channel will redesign the UI, so that the user interface more user-friendly, and also will cater to the multi-screen era of user needs. The video site, represented by Le Video network, not only changed the way of viewing Chinese viewers, but also provided more overseas hot play to the customers. However, as the content of the rich, but also brought some new problems, such as how to find in the vast number of play library carefully like content? The new version of the video channel will be completely in the format and content to solve this problem, to bring more intimate user experience. "said the relevant head of the video network. According to the disclosure, relying on the strong network of video database resources, the introduction of nearly 40 U.S. dramas are in the mass of the U.S. play selected boutique. At the same time, the rich content of the American drama will also be through the new version of the music channel in the PC side, mobile clients, video network TV and video TV Super TV, the four platforms on the launch, so that users in different screens can also be a consistent viewing experience. In fact, in the vast array of American dramas every year, there are also a lot of shoddy work, how to find in a large number of library products are very test the eyes of the people who buy the play. Le video network related personage discloses, in the process of the selection American drama, the main reference two dimensions to guarantee to provide the user is the fine goods. The first dimension is the story and target audience positioning, with the development of China's Internet, watching the American drama of the population age is decreasing, this time the subdivision of users becomes very important. For example, "Homeland Security", "The Kennedy family" these American dramas are mainly located in the adult elite groups, and "Shield Agent", "Vampire Diary" is clearly located in the young group such as college students. There may be a difference in the user community of the Kennedy family and The Vampire Diaries, which requires buyers to take into account the needs of different users while selecting the most popular hits on the basis of precise positioning. The second dimension is to see the strength of the production company, this time with the video network to establish a strategic partnership of Warner, Disney, Sony are Hollywood's most powerful film and television productions. Working with these well-known companies can ensure a high standard of production. Talking about the competition in the fierce video site, why will the music to increase the investment in the United States, music network related people said that Hollywood culture is sweeping the world's culture, through the Internet seamless link, has become a cultural phenomenon, while the production cost of the United States and the story of the theme are also very advantageous.In this context, the music network will be the United States as a flagship brand, in catering to the needs of users at the same time, but also deepen the music network this brand's influence. It is understood that with the Internet and the popularization of English in the country, the American drama has been from the past small groups gradually began to become popular, and became a cultural phenomenon. On this basis, the music network signed nearly 40 this year, the United States and the U.S. drama, will probably further trigger the popular wave of American drama, but also will maintain the industry leader of the video network. Le Video network COO Liu said, the introduction of the United States play resources, on the one hand, to create a video network, "the most domestic TV drama platform" needs, to meet the multi-level needs of users; On the other hand, the network hopes to use the platform for large data and many years of choice strategy, will represent the forefront of American culture and the latest technology of the United States show to the public.
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