Search Engine Ranking Optimization method

Source: Internet
Author: User

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The article analyzes several unfavorable factors which affect the search engine rankings, and then analyzes these unfavorable factors, finally obtains the search engine ranking optimization method.

The impact of the search engine ranking factors are: Not in line with the user experience of the site features (content, framework), multiple domain names to the same site, invalid links (effective external connection too little), invalid HTML code, the site content almost no own original. Of course, the impact of search engine ranking factors are numerous, the above is my research search engine rankings, think the most important points, for other factors affecting the ranking, here I will not write, for the friends who want to know, can leave a message to ask questions. Below we on the above points, detailed explanation.

Factors that are not conducive to search engine rankings

One: the website function that does not conform to the user experience (content, frame)

We make a website, is to give users to see, not to the search engine to see, users happy, search engines will naturally like you. Many seoer are too much for search engines to do the site, the result is that users go into your site, they do not get the information they want, annoying users, to know that the customer is the search engine God, search engine is for its users, you offend its god, haha, you are dead!

Two: multiple domains to the same site

If your site has more than two domain names, then you should pay attention to, for example, there are two domain names

www.seo-mba.org and www.seo-er.cn also point to your site. If you have two or more domain names pointing to a space at the same time, search engines may think that this is a Web page copy, search engines are most likely to include one URL, while the other URL is listed as a replication site. If the site is a copy site, the search engine that this site has a suspicion of cheating, the ranking is extremely unfavorable!

Third: Invalid links and effective external connections too few

If your page has an invalid link, the search engine may think you are not the best page I want to present to the user because the user does not like pages that have invalid links. Moreover, you have wasted the search engine time, obviously said you have such information, the result is not. External connection is now the major search engine analysis of a site weight of one of the main factors, the number of external connections is equivalent to how many votes your site has won, if the less the site votes, the search engine will think that your site is given up by the network name, the search engine will give up on you.

Four: Invalid HTML code

What is invalid HTML code? Literally, "invalid" means "no effect", the invalid code is due to the label element writing error, the label element is not closed and other reasons, resulting in the page can not display or display abnormal code. Search engine is very picky, he finally came to your site, you should as much as possible to echo it. Search engine When analyzing your page, if you encounter invalid HTML code, it is possible to reduce the score of your page or no longer included in this page.

Five: Site content almost no original

If the content of a website is reproduced from the Internet, and do not belong to your own things, the search engine will think you this site has no value or little value, because the same content, it has already been included, this time again to income your things, the search engine, is wasting its space, It will eventually affect the search engine's weight on your site.

Optimization analysis of search engine rankings

A website in the search engine rankings why not high? In the final analysis is the site in the search engine weight is not high! The higher the weight of the site, the higher the ranking in search engines. Then why is the weight of the site not high? Speaking of this, we should know, the above five points are not conducive to search engine ranking factors, is the search engine ranking optimization of the key analysis direction, do more than five points, that your website believe that I believe in the search engine will get a good ranking.

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