Web Design analysis: Talk about "micro-innovation" in Web pages

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> Micro-Innovation

"Micro" has been popular in recent years. such as what micro-movies, micro-bo Ah, micro-letter Ah ... Also from a point of view to do a good job is easy to get the user's favor. The recent big tyrants Apple released their new product kidney 5S and kidney 5C, the people are reflected in the design and there is no obvious difference, mainly in some small details, small things on the optimization. It is rare to think that every generation of apples has a subversive change from the previous one. (Of course brand continuity is part of the reason)

What is micro-innovation? Mr. Jobs said that the so-called micro-innovation is not to let you overthrow the past things, but in the past on the basis of continuous adjustment and change, or even a little bit of function, but finally to the customer experience is very good, this is micro-innovation. For a successful product, and then the subversion of innovation also means that the risk of careful to think about, the current market of these mature products have not been the kind of drastic innovation, micro-innovation this concept and scope is too large, involving all walks of life to talk about the main page of the "micro-innovation" bar.

Micro-innovation in the function of > Web

To Baidu example, search service is the core function of Baidu, so for Baidu's search service, Baidu carried out a lot of micro-innovation and try. The image below is some of the best micro-innovations I have done for Baidu.

Many people may not pay attention to Baidu's font size, Baidu Small print does not use the usual web pages commonly used in the number 12th and 14th font, but the use of the 13th font, so the font size is also more appropriate. Suitable for reading.

Micro-Innovation in > Web interaction

There are a lot of small innovations in the Web page that can instantly make you feel better about the user experience of the site.

Micro-Innovation in > Games website

In everyone's impression, is not that the game site is stereotyped, there is no micro-innovation place? The following several I think is very good micro-innovation.

> written at the end

Through these columns, you can see that these are not particularly subversive places. On the contrary, it is a small creative synthesis, small to a font size, a color value, a sentence but these are like droplets of micro-innovation slowly condensed together into a river. Eventually form a wave that hits the internet.

How to innovate?

Stand in the user's perspective to think, pay attention to the user experience, put the user experience highest, because in this era of user experience is king, bold innovation is often linked to risk and a lot of time and energy, but a small innovation if the right point, can improve the user's experience and improve the value of the product, So this tiny innovation is not tiny, it emits a lot of energy.