Group Buying industry upgrade service

Source: Internet
Author: User
Keywords E-commerce user experience group purchase website handle net buy
Tags .net beginning business business enterprise consumer consumption course development

Group buying industry after more than a year of rapid growth, slowly has been rationalized. But the proposition of "survival" and "development" of group buying enterprise has been closely concerned by the industry. Kai-Fu Lee said so, group buying industry after the tragic "blood spell", the final will be only TOP10.

Take what to lay the throne of TOP10, group purchase enterprises are doing their best.

Improving service is a compulsory course

Many in the beginning of the start of the integrated route of the group buying enterprise secretly into a vertical; there are a lot of crazy for the immediate interests of the contract to buy a business site, fell in the credibility of the door, integrity, but also many group buying site has not entered the consumer vision, has quietly withdrawn from the market.

As long as people focus on a particular cause, they will certainly be able to make their own surprises. Handle network is a very single-minded group buying industry, its founder and CEO Wu at the beginning of the venture to adhere to the "Handle net Group service" strategy, adhere to the service in the first place.

"Three packs" this word, the first time from the mouth of the electric business enterprise, it is rare. Pay attention to the integrity of enterprises have a lot of good faith at all times to implement the business enterprise, more valuable. Handle network to its pre-sale, sale, after-sale service to make full commitment, including customers in the group buy products within seven days of unconditional refund, cash back to the user's account, if the consumption process is not satisfactory, handle on the exemption, the user in the consumption of any problems, can call handle network after-sales service phone, handle nets in the shortest possible time after the verification, will be paid in advance for the user.

For buyers expired unused consumer, handle network to give "expired seven days 0 automatic refund" of the new measures, the amount refunded will be directly recharge the user's handle account, accompanied by SMS notification. Handle NET this one "7 days 0 refund, 0 handling fee" mode, subversion of the traditional industry, breaking the merchandise expired no refund pattern.

Upgrading services is also a threshold to increase access

Group buying industry and ordinary e-commerce companies still have a slightly different: Group purchase items are in advance charges, which makes a lot of buyers deterred consumers have hesitation. and handle network to provide users with a series of services, as consumers eat a dose of "reassurance."

"In the handle net, the only thing that can't be discounted is quality and enjoyment," Wu said. On-line, offline services need to be controlled at the same time handle the network, in the company's rapid growth in the case, never deviated from the original commitment to the user, service concept is also constantly perfect subversion group buying industry business philosophy.

When group buying companies cross the karez of consumer awareness, the next thing to do is to retain users. Business integrity, service attitude, user purchase experience, these will be the important standard of consumption considerations.

In a sense, the promotion of user experience for the group buying industry, will be a new leap. In other words, in the promotion of services, the industry threshold will also be improved, this will be the premise of promoting the benign development of the industry.

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