"Happy Boys" launched the Network Hegemony video network

This period of time, "Happy male" set off the upsurge is no less than the "good voice of China", especially on the network. Youku, Lok Vision, Archie Art, Tencent, PPLive, and other video sites since the right to play began, have opened up a battle, ready to fight. "Happy boys" like the following "I am a Singer", "China's strongest voice" and other strong variety show, Hunan satellite TV to bring online video industry another round of big joint test. Illustration one: Le video network full time broadcast "Happy boys" from the internal channel operation to the external market publicity, from the online interactive promotion to the offline landing activities, the video site is from inside to outside, the whole range: Youku, "fast men" dozen brands, "Edge fast male Edge Cool" series of publicity and Love; Archie Art extension, announced the launch of the "Happy Boys" derivative program "I love Big"; Tencent not only uses the client advantage, but also has a micro-interview ... compared with each other, has "China's first long video site," said the music video network, playing the operation of the comprehensive arts also unambiguous. According to reports, "Happy boys" finals live in the video online just two, the column flow has rapidly jumped to the same time variety show first, the cumulative amount of play has exceeded 20 million. From the "Happy Boys" finals began, in Baidu search and "fast men", "Happy male" and other related hot words, ranked first in the music network fast male area. Click to open "2013 Happy boys" video zone, in addition to real-time program playback, such as "Happy Boys", "Male School", "Sing to sing on the" three high-definition full version of the TV broadcast online, but also the "66 strong into the 20", "20 strong breakout" and other key points of the tournament essence refined out to facilitate users to choose to watch , more comprehensive coverage of the front behind the scenes of various tidbits and the latest news reports. "The competition for video sites has shifted from ' copyright wars ' to ' operational warfare '," said Gao confidently, a senior vice president at Le Video network. Music in the "I Am a Singer", "China's strongest voice" and other variety show operations accumulated a lot of experience, for the "Happy Boys" This network hit the variety show, we are more than departments closely cooperate. Depending on the ecological layout of the music, we have a unique four-screen linkage advantages, these are to help show the powerful driving force of red. "It is understood that" happy boys "has passed the music of the cloud platform to the mobile terminal to achieve content synchronization output, users can catch up with the latest events at anytime. ”