Home appliances experts focus on Haier air conditioning that "selected world famous brand is the pride of China's home appliances industry"

Recently, headquartered in London, a collection of international, public welfare, academic in one of the world's world-renowned organizations, the world's influential organizations, released the latest issue of the Global household Appliance Market Research Index, research shows: rooted in China's international brands, Haier air-conditioning by virtue of the global air-conditioning market brand influence and reputation selected World famous brand "ranks. It is understood that the world's influential organizations from the world's major economies, the government officials, professors and scholars, well-known entrepreneurs, industry researchers and other components, in order to international, public and academic perspective, research and analysis of the global household electrical appliances market, through the objective and impartial assessment of the conclusion for the development of global home appliances As China's first access to the authority of the Chinese brand, Haier air conditioning selected "World famous Brand" News was released after the release of more than 10 media at home and abroad to reprint comments. In response to this, the reporter also interviewed a number of domestic electrical appliances industry authoritative experts, they agreed: Haier air-conditioning this important milestone event is the pride of China's home appliances industry, will promote more Chinese air-conditioning brand "go out" to enhance China's air-conditioning brands on the global stage of competitiveness and influence. Haier air conditioning brand influence is affecting and changing global consumer and industry trends China Household Electrical Appliances Association secretary General Xu Dongxhen: Haier will increase overseas consumers to China's household electrical appliances industry, promote the development of domestic household electrical appliances industry in recent years, Haier actively promote the internationalization process, especially in Europe and America have achieved considerable achievements, This is the basis for its title of "World famous brand". Haier was evaluated as "world famous brand" title, to some extent will promote overseas consumers to further understand China's home appliances industry, domestic enterprises will also be a promotion. In the future, domestic brands in overseas competition in the market position will also be improved. Undeniably, whether it is Haier or other domestic brands, embarked on the road of internationalization, to take a good international road, still need a long-term development process. On the one hand, enterprises should focus on the promotion of product energy efficiency level, on the other hand, also pay attention to product more ancillary function research and development. In the final analysis, the product is still the basis of the market, only good products, can do a good job in the market, good corporate brand. Chen, Deputy Secretary-General of China Household Electrical Appliances Association: Haier became a "world famous brand" to domestic home appliance enterprises to play a role model by virtue of brand influence and excellent product quality, Haier by the world Influence organization as "world famous brand." The honor of owning "world famous brand" is the dream of all household appliance enterprises in China. Haier won the world famous brand for domestic appliance enterprises set a benchmark, an example. China's home appliance companies need tens of thousands of companies like Haier, which will help the entire Chinese household appliances industry to the international market. No breakthrough in technology, there will be no differentiation of products, will not bring better products to consumers. Haier has been committed to seek technical breakthroughs, committed to the world's leading technology, Haier products have excellent technology, is to win the "world famous brand" the most critical factor. Wu Yuanwei, Honorary chairman of HVAC branch of China Architectural Society: should learn from Haier's continuousTechnical research and development and innovation, the domestic brand bigger and stronger Haier is the first home appliances brand, Haier brand is not only Haier, but also the Chinese people. At present, in the central air-conditioning field, large centrifugal units of the mainstream brand more than the United States-owned brands, and occupy the majority of the market share. All domestic brands should be like Haier in technology research and development and innovation on the continuous efforts to do the system integration of the strong, real products when self-improvement, Chinese brands like Haier is good at breaking the rules, with unconventional thinking thinking. In addition Haier was named "World famous brand" Welcome to congratulate, hope Haier central air-conditioning in the world to create greater performance. Wu De, executive director of China Institute of Architecture: become "world famous brand" is the best annotation of Haier in China's air conditioning field status of foreign people with real gold silver to order, let Haier central air-conditioning for them to provide products, this and verbal praise is absolutely not the same, so I feel very glorious. This glorious, should say is the industry, is Haier's, is Chinese. This shows that China has become a powerful air-conditioning power, we are moving forward, Haier should still be the protagonist. Haier was named "World famous brand" is the best annotation. Paller Consulting company senior Director Luo Qingxi: Haier Air conditioning was rated "world famous brand" is only the beginning of the future will also receive more international authority to recognize Haier's "world famous brand", its air-conditioning, water heaters, freezers were named the world famous brand products to China's home appliances industry and Haier's impact is mutual, for Haier is a reputation, But more accurately, it should be regarded as a ruler, which has a certain milestone significance. Haier obtains this honor is relies on the overall technical ability and the operation ability, this ability also is Haier maintains the world position the premise. Technical capability namely Haier in the manufacturing, research and development, quality and other aspects of the strength, operating capacity that is Haier-oriented network era of operational capabilities. For Haier, the evaluation of "world famous brand" is only a beginning, the next ten years, the first five years, Haier will receive more recognition from the international authoritative institutions, five years after the domestic organization will send more voice to Haier. Allwin Consulting (AVC) Zhang Yanbin: Haier was selected "world famous brand" to help our home appliances brand recognized by the global market Haier can be recognized by international professional institutions, as the "world famous brand", its significance is not only in Haier itself, but the Chinese home appliances industry and products in the global market recognition. All along, China's home appliance enterprises in the realization of a certain scale, began to internationalize strategy, but few successful. Haier was named "World famous brand", can be said to achieve the Chinese home appliances brand in the global market a breakthrough. And before, in the global home appliances market, like "world famous brand" such laurel, are wearing in Europe, the United States, Japan, Korea's brand head. The organization judges such an evaluation of Haier air conditioning: "Haier air conditioning selected world famous brand will have a greater impact on the global air-conditioning market existing brands, will form Haier and Japan and South Korea, the new pattern of competition between the United States and Taiwan." Haier has been dedicated to the research and development of air-conditioning industry for more than 28 years, and has continued to integrate global advantage resources and createNew, for China's air-conditioning industry injected fresh vitality, now whether in the domestic or overseas, Haier air-conditioning has always been the world's air conditioning industry technology leader, across the country, truly realized the "go out", and constantly lead our other brands together "go out".