How to avoid being considered cheating by search engines

Source: Internet
Author: User

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A site to be successful registration, it should be at least two conditions, one is the site itself to have better content and design, and the second is the site did not cheat. The so-called "cheating" here refers to the use of some special, contrary to conventional web design techniques, in order to improve the behavior of the site rankings. How to design a good site, a lot of relevant information, this article is not nonsense. This is mainly about the latter, that is, in improving the ranking of the site, how to avoid being a search engine as cheating and refused to register. So, what do you think is cheating in search engines? Here's a list of the things that you can see that some people still think of as "secret skills" are actually obsolete.

Stack page keywords: to increase the frequency of a word on the Web page, and deliberately repeat it. This is a popular gimmick, but now many search engines can see through it. By counting the total number of words in a Web page, they determine whether the proportions of a word appear normal. Once you exceed the "default standard", say "Bye" to your Web page.

Place invisible text: The so-called "Ghost page method". In order to increase the number of keywords, the page to put a paragraph with the background color of the same, contains a dense keyword text, visitors can not see, but search engines can find, in the past can really improve the ranking of the site, but now, the main search engine can be identified, still play impassability.

Small text placement: Similar to the Ghost page method, only the text is more dispersed and more covert. But for sensitive search engines, it is still futile.

Web redirection: Use Meta refresh tags, cgi programs, Java, Javas cript, or other techniques to automatically jump to another page when a user clicks on a link. It is in this way that someone cheats people into places they don't want to go. As a result, some search engines, such as InfoSeek, are disgusted with such web pages and generally do not register.

Misuse META tag keywords: someone to increase the number of keywords, in the statement, repeat the keyword, or add to the content of the site is not related to hot words. This kind of cheating behavior, most search engine also can see through.

Misuse of portal pages: Portal pages (also known as "Bridge Page"), which is designed to achieve a good ranking, but specifically for the search engine sorting algorithm design pages. Even today, most search engines do not object to this practice. But as the saying goes: "Extremes meet." "The creation of too many portal pages with similar keywords will cause the search engine to resent it and not be able to register successfully."

Continuous registration: Someone to increase no-fault, in a day, will be a Web page repeatedly submitted to the same search engine, in fact, this approach is counterproductive.

Repeat registration: Some people think that a simple copy of a Web page into multiple pages, and then give them a different name, and registered separately, will increase the amount of traffic, the result, the search engine will think you are abusing it, and refused to register your site.

To replace a Web page: refers to a Web page successfully registered and get a better ranking, with another content unrelated to the page (such as product advertising) to substitute for its behavior.

Mistaken: The above mentioned portal page, only applies to altavista this kind of automatic login search engine, if submitted to Yahoo this kind of manual classification search engine, it will think you are cheating.

Breakthrough page Limits: Some search engines allow each user to submit a daily or weekly number of pages is limited. For example, AltaVista allows 10 pages per day; HotBot allow 50 pages per day; Excite allows 25 pages per week; InfoSeek allows 50 pages per day (but with e-mail registration, no page limits). Please note that this is not to say that the search engines can only log you in above pages per day, and only allow you to submit pages. Don't you get it? For excite, you are allowed to submit only 25 pages per week, and if your site has 1000 pages, what should you do? Just submit 25 pages! The remaining excite will be checked by itself and will be indexed. If you break through this limit, the search engine will think you are cheating, instead of registering.

These terms seem obvious and easy to distinguish, but sometimes we may unknowingly make a mistake. For example, you have a webpage, the background is white, on this page, you design a form, its background is blue, the text is white, this kind of design should say also completely normal, but if you go to search engine InfoSeek to register, it ignore you. Why? It thinks you're cheating! In InfoSeek's view, the white text in the table is actually placed on the background of the white page, that is, the page text is the same as the background color, which conforms to the "Ghost page Method" of the cheating characteristics. And this, you may not realize at all. Another example, sometimes because of design needs, or the site has migrated to other places, usually we will use page redirection, but for InfoSeek and other search engines, this is an intolerable cheating.

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