How to choose the blog system, the Essence of blog program is content management system

As the Internet has become a necessary part of people's lives, just like watching TV every day, individuals to build a blog system site is more and more, then we do blog system site How to do can more effectively consider SEO strategy?

Now more popular blog system has Emlog, Z-blog, WordPress, Pjblog and so on. Emlog is "Every Memory Log" abbreviation, meaning namely: drip memory. It is a PHP language and MySQL database of open source, free, powerful individuals or many people jointly written blog system (blog). Committed to providing fast, stable, and in the use of extremely simple, comfortable blog services. Users can build their own blogs on servers that support the PHP language and MySQL database. Emlog is very powerful, templates, Plug-ins are numerous, easy to expand the function, concise but not simple. Easy to install and use. At present, Emlog is being favored by more and more customers. Z-blog is a small and powerful blog based on ASP platform program, its features include: Rich theme interface and plug-in extension support, the adoption of Web standards Web page design standards; Generate static log pages, support custom directory configuration; Support Fierfox, Opera, Safari and other browsers, WAP support, Windows Live writer and other off-line writing software. WordPress is an open source, free blog (blog, weblog) engine developed using the PHP language and MySQL database, and users can build their own blogs on servers that support PHP and MySQL databases. WordPress is a very powerful blog system, many plug-ins, easy to expand the function. Easy to install and use. At present, WordPress has become the mainstream Blog to build a platform. Publishers using the WordPress platform are currently about 30 million, accounting for 10% of global sites. WordPress official website of the monthly independent access to the number of users reached 300 million. Pjblog is Shunski (Chen Zisun, English name Puterjam,pjblog is named after his English initials, he himself worked in the Tencent Qzone Development Group) developed a set of open source free Chinese personal blog System program, using asp+access technology, Pjblog also supports Simplified Chinese, UTF-8 encoding, compared with other systems, Pjblog has a very high operating efficiency and update rate, but also support the current blog to use the new technology.

The blogging system will take the search engine into account when it is developed. In addition to content, title, Tag, links and other things that are useful for search engine optimization, blog systems often do more advanced optimizations to integrate them. The structure and architecture of blogs also take into account the integration of Search engine optimization. In fact, many commercial websites have recently begun to move away from the traditional content management platform to the commercial blogging platform.

Blog is a very effective tool in search engine optimization strategy for medium and long term use. Establishing and maintaining one or more blog systems is a strategy that every SEO person should consider.

Because blogs are free to link to any Web site-news, social media, other blogs, and your own website or blog-blogs are naturally the source of backlinks. As a result, blogging and bloggers have become a very important part of communication and search engine optimization – and are critical to the corporate reputation of the web. In addition to the constant creation of news and information, blogs can support all media types-which will attract bloggers to mention and link to your site. In addition, easily available, frequently updated pictures, photos and videos, can be a reverse link.

Creating deep internal links can increase the visibility of long tail traffic, services, and concepts while increasing their potential search visibility. Blogs also help improve the crawl rate of the entire site of its domain name. Rss:rss feeds can provide feeds for search engines and other aggregation sites. RSS feeds not only bring traffic, but also improve the visibility of search engines. Update in time: The faster the content is updated, the more the search engine crawls. Although the functionality of the blog has changed, blogs are essentially "weblog"-updating content more frequently than traditional sites.

All blogging programs are essentially a simple content management system (CMS). Here are the places where blogs can be comparable to CMS.

Blog programs can easily add new pages and integrate them into the navigation structure of your site. Blogs and blog posts are generally rich in text and links to search engines more friendly. Blogs and blog logs often categorize content. Ideally, blogs will be updated frequently. Blog URL structure is simple, search engine friendly. Blog HTML code concise, easy to search engine spiders crawl. Blogs encourage links--regular links, lots of links.

For search engine optimization, simply to raise a blog, or more necessary choice. And, the blog can also be independent of further promotion, for the main station has auxiliary role. When add up, your hands on the blog can be on your site keyword ranking can play a very big role in promoting!