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Choose to buy the old domain name for a lot of reasons, with all kinds of domain name trading site, forum, the purchase of a variety of domain names is also very convenient. Many of them are from the old farmers that bought the domain name, most of it is used, but sometimes the old domain name in the search engine performance bad, or not included, or only a page on the no movement. If a domain name in the search engine and you play a "stealth game", then this purchase of the domain name is not very meaningful. Therefore, regardless of how you intend to purchase the old domain name, we must carefully and carefully consider the following considerations:
Domain Name
Domain name should be our choice to buy or not the most important factor, if you want to make the site in the future development of a good brand effect, then the name of domain name is to be considered well in advance. Tight button site theme and easy to remember the short domain name Best (Taobao good, Baidu is very good), followed by easy to remember the domain name (163/hao123, etc.), is read up again fluent, try to avoid too around the mouth and not easy to understand the domain name. But usually the best domain name (including. com/net/org) is almost all selected, and the remaining. Info,bz and other suffix domain name because in the search engine performance is not good so very few people are willing to start, so in search of domain name, we really spent a lot of brains. Here is a small suggestion on how to name: you can use Pinyin + the first letter combination of names, such as I have been looking for the appropriate host domain name, initially set the host as the main name of the site, but the selection of the host of the whole spell too long and has been registered, So finally chose xuanzj.com this first word full blending the first letter of the domain name, feel both prominent site function, also shortened the length of the domain name and thus easy to remember.
Domain Age
We all know that search engines favor the domain names of the year, relative to the new domain name, the old domain name with sand box period is very short or no sand box period, easy to be included, ranking better advantages, because the search engine that the existence of a domain name for a long time, it is proved that the webmaster to the site under the domain management experience, so will give more trust
Query the age of the domain name can Baidu "domain history query", there are many sites to provide similar functions, may give the result is not the same, but in fact, the difference is not big.
PR Value
Although the PR value is the concept of Google, but its in China has been deep in the heart of the webmaster, we all know that PR7 above the site value can not be simply measured with money, high-quality PR domain name can ensure that their own site in the future, whether the link exchange or included in the more innate advantages, So we buy the old domain name also take PR value for reference:
The old domain name preferably has a certain PR value even if it is 1 or 2, is N/A (none) to try to avoid.
Second, the webmaster should also pay attention to the domain name of the chain quality and wide. Because the existence of the PR means the existence of the chain, PR high is more than the chain, on this basis, if we find a domain name outside the chain there are many sources of web pages and our website content, then such a domain name should be preferred. As long as it is determined that the RP is not fake, buying this domain name can quickly get better rankings and index volumes. Can save a lot of early promotion cost of energy and resources.
Flow
There are some old domain names have been built and a small amount of traffic, but may not have received revenue. But such a domain name is also worth to start, because take over this kind of domain name can convert the original traffic into their own potential customers, or to increase the initial popularity of the site is also good for publicity.
Disappearing outer chain
Some domain name outside the chain may start a lot, but with the passage of time, many contain domain name outside the chain of garbage page gradually by the search engine abandoned, there are some pay chain after the period, a lot of high quality PR of the chain is also canceled, so that the original PR good domain name greatly shrunk. In the face of such conditions, the webmaster should observe the target domain name for some time before deciding to start, during the observation to analyze the structure of the outer chain of good target rice, to see which type of outside the chain occupy the dominant, will suddenly disappear and so on, in short think twice before doing, do not on the profiteers when, holding some looks cheap and high-quality Rice Bluff, The results were soon followed by K.
Using cached pages to judge the quality of domain names
Usually the number of cached pages and update the frequency can reflect the search engine to the site trust, the cache can prove that the search engine index more pages, so the quality of the domain name is also better. Webmaster in the purchase of the old domain name before you can pay attention to the cache page performance of the domain name as one of the basis for Domain name assessment.
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