How to make a keyword serp multiple pages appear below

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How to let the keyword SERP there are several pages appear, this question I remember once in an SEO group discussed, we all come from a different concept, according to a recent experience, the following and you to share my ideas,

If the new webmaster to do a keyword, you will find in search of their own brand keywords, only two pages are their own company's Web page, other pages or

Baidu's products, or other people's website, this time some webmaster friends are very depressed. In fact, search engine is to let users see different information, and if the search for information is the same company's website, this time search engine users may think that the search engine has problems, so many search engines in the development of the time limit, each domain name in the home page can only show two list. Of course, every site that is said here is from the perspective of the search engine, not the perspective of our users.

So what kind of site belongs to the search engine said each site, we look at the following two examples, www.xxx.com/and www.xxss.com in our eyes and search engines are independent of the site, Www.xxx.com/seo and www.xx.com/ Youhua in search engine eyes and users are also belong to the same site, and www.xxx.com and seo.xxx.com in the eyes of the search engine belong to two different sites, but many users think it belongs to the same site.

We look at a case, we search "China Telecom" or "auto" when we found that many URLs can also appear in the Serp home page.

Baidu Search "China Telecom" can see a number of URLs ranked Serp home page, and the use of the two-level domain name

Baidu search "Auto" can see more than two URLs, and are using the level two domain name

If you want to optimize a brand word or a keyword to multiple URLs, there are two ways to do it. One way is to enable the independent domain name, another way is to enable the level two or multilevel domain name, of course, the effect of multi-level domain name is not two good, and the two-level domain name and no independent domain name effect is good.

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