How to Network to customer information in internet marketing

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The era of internet marketing has come, prompting enterprises to expand their sales network through the network. For a time, a large number of enterprises have focused on the network platform, how to obtain their own needs on the Internet customer information, how faster and more accurate access to customer information is very important. How do business people improve their performance? How to get their customers through the Internet? How to find their clients on the Internet?

has become a topic that we need to discuss seriously.

(a) clear ourselves, to be confidant

Understand that we are looking for the object, this is the key, before doing things to determine the good objects! Do not blindly work, know what they are doing, understand their status quo.

Because our company is with plastic, injection molding related training company, so I will combine our industry simple to say how we get information on the Internet, how to find their prospective customers. (The following methods are for informational purposes only)

(ii) Identify who is the client of their own, do a targeted

Each enterprise has its own customer groups, to determine their own customer groups, and ultimately find their own customers is our goal. Understand the company's mission, function and value. We can be sure that our goal is: and injection Molding (plastic)-related enterprises and individuals.

1. Injection molding (plastic) related enterprises

Include: Injection molding plant, electronics factory, hardware plastic factory, plastic hardware factory, toy factory, instrument factory, stationery factory, plastic mold factory, plastic factory, auto parts factory, medical equipment factory, Home appliance Factory (TV, washing machine, air conditioner, sound, refrigerator, disinfection cabinet, etc.), kitchen supplies factory, mobile phone factory, sporting goods factory, electric tool Factory, Office Supplies Factory (telephone, printer, copier, computer scanners, projectors, calculators, etc., digital products factory, gift factory, cosmetics Factory, Button factory, small household electrical appliances factory, sanitary ware factory, optical instrument factory, hotel supplies factory, monitoring equipment factory, luggage factory, shoe factory and metering equipment factory and so on.

2. Injection molding (plastic) related personal

1. Injection Manager/Vice president, Injection molding Department managers/Supervisors, tooling Manager/supervisor, Injection QC Manager/supervisor, engineering Manager/supervisor, injection quality engineer, injection molding production engineer, injection molding master, mold design engineer, product design engineer, injection Molding Department foreman/leader, etc.

2. Bosses, administrative/personnel managers, Commissioners and other relevant personnel

So far, we feel that contact: Boss, Personnel manager/supervisor, injection Molding Supervisor/manager is most effective. Because these people are the ones who have the right to decide and directly influence whether or not to attend our training.

(iii) Tips on how to find customers on the internet

The network world is numerous, to us personally, the network is infinite. How we find the information and information we need, we must search, for our company can refer to the method:

1. Search engine searches for the most information, but too scattered.

The main search engines include: Baidu, Google, Sogou, Yahoo, Soso, Qihoo and so on. Here we take Baidu as an example.

First of all to determine their own keywords: such as injection molding, plastic, plastic factory, plastic electronics factory and so on (with our customers object of words can be done as search keywords)

For each item we search out, we have to look at each one individually, make a note of the telephone, fax, email, position, relevant company information and personal name, etc. If you find the company name, other information is not complete, you can import the company name Baidu Query again, continue to find their own needs related information.

So the search engine found more information, but too scattered, we also need to spend a lot of time to organize and check again to confirm.

2. Related industry website find information most directly

We are looking for the information and other training companies, the object is more specific, unlike other training companies, what the company's information can be, we are looking for and injection (plastic) related information. can go to the relevant industry website and so on to find. List several:

For example: China injection Molding Network www.yxx.com.cn

Mould Net http://www.molds.cn

China Plastic Dotcom http://www.spcce.com

China Mould Net Http://www.mould365.com

China Plastic Mould Net Http://cn.plasticmould.net

China Plastics Industry Network http://www.su-liao.com

China Plastics Business Network http://www.plasway.com

Medium Plastic Online: http://www.21cp.net

Global Plastic Products NET: http://china.ecppn.com

International rubber and plastic network http://www.newrp.com.cn ... More sites need to be discovered by themselves.

In these industry websites, we can also learn some of the latest information and knowledge in the injection industry to better and more accurately search for information.

3. Large business/commercial, portal network to find more information about enterprises, high reliability

As a result of this kind of website strength, the influence is big, the information quantity big reason, many enterprises will register, the authenticity is also high. Many also have to go through the company's business license verification, so most enterprises favor such a portal network, more authoritative and firm persuasive. So we are looking for enterprise information in this kind of website is very big, more realistic, feasible degree is high.

Here are some of these sites:

Alibaba http://china.alibaba.com

HC NET Http://www.hc360.com

3158 Wholesale Network http://www.3158.com

Business Network http://www.smb2b.cn/

Ya Shang online http://www.yasun.cn

China SME Information Network http://www.sme.gov.cn

China Business Enterprise Network http://www.863171.com/

Business Treasure http://china.toocle.com/

Chinese manufacturing Network http://cn.made-in-china.com/...

More sites need to be discovered by themselves

4. To the talent network to find information, with less effort

Talent Network information is generally accurate, we can directly find the personnel department of the telephone (some sites can not see Contact), Contacts, mailboxes, Web sites, and so on, we can directly communicate with the Ministry of Human Resources. Unable to find the contact information, we can judge from the person he recruited to have the related project of injection, in the search engine through the company name to inquire about the company. Now the general Talent network can be through the position or company name search query, very convenient to quickly query to the information they want. Here are a few of the larger talent sites:

Chinahr http://www.chinahr.com

Worry http://www.51job.com/

Zhaopin http://www.zhaopin.com/

China Talent Hotline http://www.cjol.com/

528 Recruitment Network http://www.528.com.cn/

International Network of Excellence http://www.job001.cn/

Network of Excellence http://www.800hr.com/

Drobo Talent Net http://www.jobcn.com/... More sites need to be discovered by themselves.

In addition, every time where to start, you can go to the local city of talent network to query, more targeted. This will take some effort to find. Search: XX (city name) talent Network, there will be a lot of talent site, they can slowly to organize some of their own feel better local talent site.

There are professional industry talent site more effective, such as injection molding, plastics, plastics, molds, chemical and other talent network, to find our customers is not difficult, but now such a talent site is very few. List several:

China mold Talent Network: http://www.mouldjob.com/

Mould Excellence Network http://mj.jdjob88.com/

Plastic Talent Network http://www.pr114job.com/

Such sites are relatively small.

Finally, some talent network will also display talent information, but no contact method. Our goal is not to need personal contact information but to pay attention to his work experience, to see if there are any available to us, such as he in the XX injection molding plant as an injection engineer, then we can write down the name of the injection factory, to find the injection molding factory contact, and then call.

5. Injection molding (plastic), Mold Industry association website

Injection Molding (plastic), Mold Industry association website are related to our business enterprises, you can easily query the name of the enterprise, and then in search engines to inquire about the business contact.

6. Search the relevant Yellow Pages website

Enterprise Yellow Pages or the local nature of the yellow pages of the Web site, there are more enterprises. We only look at the injection molding (plastic)-related business and contact methods. are through injection molding, injection molding, plastic, mold and other keywords search.

7. Access to information through the software.

Now the online group search data software is also a lot, but most are also charging software, such software effect is still to be tested, but they can try a trial, the general will have a trial version or the deadline. But the function is greatly reduced. If you are lucky you can find the cracked version, you can use.

8. Release information for customers to find you.

Can publish information on the Internet anywhere, to our courses to promote, they can apply for the portal inside the blog, corporate sites (generally are two-level domain name), the release of course information, so that customers themselves delivered to the door. Leave your contact information so that if someone sees your data, they will consult you if they are interested, so that they can find themselves.

Add QQ Group, the relevant community release information so can also promote their own courses. Now more effective or blog marketing, the establishment of their own blog, so that customers trust you, let the business automatically delivered to the doorstep, but this requires a process.

(iv) Summary

In short, find information on the Internet, in their own fully understand the content of the curriculum, goals, objects, we are relying on their own patience and diligence, the tireless in the online world to find.

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