Hua Sheng Tiancheng released cloud computing business Line brand "Tiancheng Cloud"

Source: Internet
Author: User
Keywords Hua Sheng Tiancheng Cloud computing publishing cloud computing business
May 2012, China's cloud computing industry leading Enterprises Huasheng Tiancheng (Shanghai: 600410) officially released the company's cloud business Line brand "Tiancheng Cloud" (English name: Teamsun-cloud). This move by the industry as the company to optimize the brand management system, to achieve full expansion of the cloud computing market important milestones, but also shows that Huasheng cloud computing business has become one of the most important lines of business. The commentary says: When cloud computing falls from concept to landing, for IT service providers, there should be able to make cloud computing fast landing and to generate benefits to customers of products and solutions, while the specific load-bearing form needs from the brand perspective to enhance its awareness in the market, Huasheng Tiancheng as China's cloud computing "national team" important members, has been from the "independent research and Development", "Independent Products", "Independent brands" a full force of several angles, so as to truly achieve China's cloud computing "autonomous controllable."





according to Hua Sheng days into the executive vice President Mr. Lu Zhihong introduced: "Tiancheng Cloud" brand name from the Hua Sheng days into a "symbiotic space" concept, organic integration of the company's software, IT services, systems and products of the three business groups, and based on the "path-dependent" principle, unaware of the day to become a "one-stop" cloud services, that is: "Heaven into a cloud." It is reported that its brand slogan (slogan) "Cloud this Tiancheng" source from the Southern Song Dynasty lu You "Jian Nan poem manuscript." In the article, "the article in this day into" this verse, the use of pun and applied methods, cleverly explained the "Heaven Into Clouds" connotation.





"Since the full implementation of the cloud computing strategy, whether it is in the capital market, or in the direction of independent innovation, all reflect the quality of the leader-level enterprises." "Sadie consultant Vice President Dr. Hechinying on Hua Sheng days into the release of" Tiancheng Cloud "commented:" Huasheng Tiancheng has the ability to sustainable development, especially in the cloud computing independent product research and development direction, are very fit "Twelve-Five" planning of strategic emerging industries in the phased development goals, and from the recent 2011 Annual report released by Huasheng, the real yield on the cloud computing project has reached about 50% of the total investment. The results of cloud computing and cloud computing radiation are expected to be one of the company's key sources of profit within 3-5 years. "Tiancheng Cloud" This cloud computing brand will help to further broaden the market, strengthen the stickiness between the company and customers, and enhance the cloud computing business in the industry end, the market end of the recognition and reputation. Dr. Hechinying is very optimistic about "Tiancheng cloud" the future of the market prospects, but also think that the China Sheng-day into the release of "Tiancheng Cloud" brand for China's healthy development of cloud computing is also the occasional move.





It is reported that Huasheng days since 2010 comprehensive implementation of cloud computing strategy "range-winning action", the company actively promote the "endogenous + extension" type of development model. During the period, Huasheng not only successfully developed the IaaS management platform, PAAs platform, Mocha BSM visto, Desktop Cloud, IVCs (Virtual computing system), such as a variety of cloud computing own products, and successive acquisitions of Guangzhou Carnation, Singapore I-sprint and other strength enterprises, Enrich their own research and development in the field of cloud computing strength and realize the integration of industrial chain, thereby further expanding market share. "Along with the company in the cloud computing domain extension Ability Enhancement, we hoped will" the cloud "the brand, on the one hand consummates the Business brand architecture system which the Huasheng Tiancheng becomes, consummates the product group classification; On the other hand hope to use marketing means, tamping Hua Sheng days into a" cloud " Influence in the local cloud computing market and gradually realize the large-scale sales and delivery of cloud products. "Hua Sheng Tiancheng Market director Donne the creation of" Tiancheng cloud "brand to reporters:" The release of "Tiancheng Cloud" is the implementation of the company cloud Strategy "Range Rover action" one of the specific actions, vigorously into the cloud computing independent intellectual property products research and development is the 2012 company's strategic focus.





data show: 2012 China cloud computing market size will reach 60.678 billion yuan. The latest white paper on China's cloud computing industry said, "Twelve-Five" period, China's cloud computing industry chain can reach 750 billion to 1 trillion yuan. "The infrastructure of cloud computing is still a hot market in the 2012, therefore, we should seize the opportunity of cloud construction, in the industry cloud, government cloud, public cloud construction, play the company has diverse, mature solutions, sales and cloud computing infrastructure related products, and strive to improve the market share of their own products. Lu Zhihong said: 2012, the company will continue to vigorously explore the government, finance, telecommunications industry applications, to become China's governments, key industries and major customers in the transition period can be trusted partners, representing the cloud computing business Line brand "Tiancheng Cloud" will be China Sheng Tiancheng Group of the important support of the brand, At the same time, as China's cloud computing leading enterprises, China wins Tiancheng will assume the cloud computing "national team" task.

(Responsible editor: The good of the Legacy)

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