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A few days ago a mistake came to the ADMIN5 webmaster network here, but soon fell in love with here. The people here are very good, the atmosphere is very good, the master is also many. These last few nights are reluctant to leave here. Read others write so much, put some of their own experience and some of the views to write it, we have more exchanges, hehe.
The market for the Business-to-consumer, like a pond full of fish, but now is still Stone age, at most you fork, I grabbed a, in addition to around the pond a little way to jump, but I think the "net" will one day be thought out, or early start thinking it.
For a consumer website, the product doesn't have to be said, so the rest is the first place. How to let customers know, willing to experience, remember, and then come back, to help you do publicity, say everyone knows, do it all difficult. I'll just come down from the line and talk about my point.
line promotion can be divided into schools, business district, community, plant four bar. I'll start with the school, the potential of the university market I don't need to say much, we all know. However, there is a phenomenon, saw quite a lot of online shopping in the school to do the promotion, but in the end.
In fact, the school promotion is not to say pull a banner, a sponsorship activities, with the community to do what can be done. I simply first divides the school propaganda into, the Youth League Committee's cooperation, the community activity and the independent activity three pieces. Youth League, engage in the name of the head, not practical; associations, can contact, at most is a hole, they are nothing more than hundreds of of the sponsorship; for the first two, it will hurt you very deeply. If you say money is too much, it is to burn that brand, the exception.
A company once in Yunnan University, even the main building steps are the company's advertising, but the order is still poor. So, if there are some advertising companies and you say that their national colleges and universities have a number of billboards, and how many pieces are standing in front of the dormitory building in the right position, how can attract eyeballs, deep breath, close your eyes meditation three times, cheats, cheats, cheats. (Advertising company friends do not hit me, but your products are not suitable for us, hehe).
In fact, the school is very simple, very good to do, as long as adhere to the line. First of all in the school to contact a booth, different prices, and get the location of the means are also different, the actual operation in the national colleges and universities can operate, except Tsinghua University this kind. The number of 3 people; a parasol or 2*2 or 3*3 tent, the cost is about 100, the above also can be printed on the company's web site and the number of LOGO;DM about the total number of control in the school about 10%, generally enough hair, product control in 100-200 bar, and must be a hinge; small gifts, 1 yuan, But remember it's a sample, not a live one. Probably so much to prepare, if have not said all may be I now sleepy.
The remaining is the DM, the time period control, the first class class, generally around 9:30, noon class, 11:30 or so, afternoon classes, 14:00 or so, the second class in the afternoon class, 5:30 or so.
The noon class and afternoon classes in this period of time, remember to put the staff meal time in the students after class, or the good opportunity to let go. The rest is to receive the order, this is the key. If you do not support the delivery of goods, we will talk about the goods on the payment. It's easy to convince a student to try. And told him that as long as the on-site booking can also choose a small gift (the gift of course with the goods sent to him), but also on the payment of goods, if the goods arrived to do not want to accept the line, to dispel all their concerns, the purpose is to let them experience. Because in fact many college students have not had the experience of online shopping, I think Shanghai is so, not to mention other places.
The things that actually operate but have a lot of details to pay attention to. The same is the billing page, everyone effect is not the same, posture, eyes, mouth nagging, these related small issues do not attach great importance to the problem. I think, for most companies, do not think that as long as a single page is finished. Do not wait for the telephone line volume, IP segment access, virtual. Is the amount of on-site orders. I have 3 people to spend about 150 of the ocean, dm2000 200 of the ocean (of course, you can not print only 2000, take Shanghai, 69 colleges and universities in addition to can not do, minus the number of small, plus a few branches, the first issue of how to get 30,000 bar). This money will always be earned.
If you are the first time to do a school, then do not expect too high, i example, a university in Shanghai, from the first 3 single, to the second 16 single ... Best 180 single. After a year's walk, the area reached an average of about 20 a day. Go to school activity frequency is not the same, start once a week, of course, you'd better guarantee your delivery speed, do not go to the activities did not make, are asked his order when to, make a scene customer service. It can be adjusted to two weeks at a time, to the last one months, and then to pay more attention to the number of new users who have ordered their own online orders each time. Don't expect all the students in a school to be your client, if you can do it in 8%. Can say 8% or so is a ridge, want to further improve will be in other areas to do Kung Fu. After this later (because as far as I know there are not a few such companies, hehe, perhaps I am ignorant of it).