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IDG Asia Vice President Xu a visit to Sina Science and technology interview room

Sina Science and technology news September 5 morning, IDG Asia, vice President Xu in an exclusive interview with Sina Science and technology, said that the Chinese-born app entrepreneur thinking is very active, and the Internet and the mobile internet has an innate fit, the next round of these people will appear very great entrepreneurs, Will emerge from the very great mobile internet company.

The following is a transcript of the interview:

Sina Science and Technology: Dear Sina Netizen Everyone good, welcome to SINA Network Science and Technology channel live room. Today to talk about the topic of the app, I am very honored to be the vice president of IDG Asia, Ms. Xu as guests, welcome you.

Xu: Dear Sina Netizen Everybody is good, I am the Xu of IDG.

Sina technology: Ms. Xu has 20 years of experience, although it looks very young. Today we're going to start talking about mobile phones and smart mobile apps. Mobile Internet and Intelligent mobile platform, very popular, app presents a blowout situation. Including Sina is also a year to launch a number of apps. What does Ms Xu think of this phenomenon?

Xu: The phenomenon is very good, in the past 3, 4 years, the mobile internet industry has been very rapid development. In addition to the emergence of a lot of smart device hardware manufacturers, but also a growing number of applications appear, these applications on the one hand to a large extent to facilitate our lives, but also changed a lot of people's work, entertainment and so on these ways, methods. The emergence of a large number of apps, let us see a lot of original unexpected some fresh ideas, now can accompany you anywhere. We attach great importance to the development of apps and the emergence of many apps. Whether we promote from the media or from the perspective of venture capital, are particularly concerned about the development of the app now blowout.

Sina Technology: Financial Services have a financial type of app, social and social type of app, photography, beauty also has a related app, a full range of users to meet the needs. We have also found that IDG has hosted the app game, which, in our view, is an innovation that has not been seen in the past as an app championship. This is also the focus of today's topic, the Global app development Creative tournament, organized by IDG. What is the significance of IDG's hosting such a game?

Xu: We are the world's largest provider of information services focused on the technology sector. IDG's business from the news media published to market research, exhibition meetings, venture capital, these 4 areas. We have long been concerned about the rise and development of the mobile internet industry. IDG venture capital has been investing in mobile internet industry since 2006, and has invested more than 20 mobile internet companies in the first batch in 2006. Including the most successful is last year 91 was bought by Baidu, in the industry caused a great sensation, but also the first mobile internet company successfully withdrew the case. We started working with the Beijing municipal government in 2011 to bring the Mac World exhibition in the United States, a professional exhibition focused on the Apple iOS industry chain, into Beijing, the fourth year. In addition, we have been a global Android developer conference in Shenzhen since 2012. We have long been concerned about the development of the mobile internet industry, but also in all aspects of the business concern and promote the development of the industry. In this process, we think that all aspects of the application is actually to promote an industrial development of the driving force, and can maintain the vitality of industry development.

Application development on the one hand must have the advanced technology, but also pay attention to the local market, focus on specific people and specific needs. So we host the app's creative tournament, in fact, we hope that in the country and even around the world can better dig out the idea of the app, can dig out the entrepreneurial talent in the app. It is mainly for two purposes and can promote the interaction of app developers in China and those in the US, Europe and the world. It can also help young people who want to have entrepreneurial needs in the field, helping them to have a better platform to promote their app's ideas, and to find new avenues for financing and promotion. So this is what we started this year with the idea of a global app development tournament.

Sina Science and Technology: competition I heard the first time, but I know the app's rating activities, including the media to do the rating, the third party rating or some, but also a lot. What's unique about the Global app Development initiative, compared to this kind of comparison?

Xu: The tournament from the initial launch of this activity, to the whole planning, implementation process, or has been the entire IDG group integration of a lot of support. The Global app Development tournament is held in Beijing, Chengdu, Shanghai and Shenzhen in China this year. We from the project selection, appraisal, to the final review of the final reviews are the IDG venture capital professionals very strong support. IDG's investment manager, some well-known investors, will visit the scene. Including from the screening of these items, to the division of the game, until the final in the Shenzhen finals, they will be involved, and app developers, entrepreneurs have face-to-face communication and communication.

In addition, the final award of the Outstanding App creative, as well as the app's entrepreneurial talent will also be IDG venture capital and a number of other venture capital partners of the favor. We hope that through such a tournament, such a platform, can inspire and attract more app entrepreneurs, can really docking business and investment, docking entrepreneur and the market, two aspects of demand.

Another point, we also in 2015 in January, in the Silicon Valley will be dedicated to the Global app development Creative Tournament to host the app development seminar. It is hoped that China's app developers will be able to communicate face-to-face with some of the U.S. development partners. Then you can also feel the United States in the mobile Internet, some of the development trends, feel the Silicon Valley's new technology, the power of technology.

Sina technology: This is also I want to further cross-examine, the emergence of a particularly good development team or very good app works, they from the IDG this can get support? What kind of support?

Xu: The emergence of the outstanding app developers, development teams, app investment is in fact the whole investment area hot. Not only IDG, there are other venture capital, we are very concerned about, but IDG venture capital in this respect we have very rich experience. Because IDG two weeks ago also released a special target for the talent of the 100 million dollar venture fund. I believe that through the tournament selection of good projects, will certainly get the pro-Lai venture capital. IDG has a successful investment experience in app development and we hope to have a lot of input and attention in this field.

Sina technology: IDG is likely to invest in them, and may even be other venture capital, through the competition can also be able to fancy them, so as to invest in them, it is also possible. In addition, you mentioned that the winner of the contest will go to Silicon Valley and the best developers around the world to study together. That's what we care about. Compared with the development team of overseas app, what kind of characteristics do you think they have in China's app development team, compared with others, besides the characteristics, what are their characteristics?

Xu: I think the application must be different countries, different cultural background of some differences, China's mobile internet industry is very rapid development, the number and quality of the app is also very good. Therefore, we very much hope that the development of China Mobile Internet industry, can have the opportunity in this round of development to achieve beyond. Truly from the technology, application, marketing, can and foreign advanced level, and even lead the development of mobile Internet industry technology.

We do this tournament, we want to be able to build such a platform. Although the development of mobile internet industry is rapid, but still is the initial stage, can do a lot of things. We want to build a platform that will give them more opportunities to communicate. Developers also need to communicate with each other and have more brainstorming. We hope that on this platform, can attract the most vivid thinking, have a very leap of thinking, and have good technology, capture the market very sensitive talent to do this thing.

Sina technology: Next talk about innovation, you think the Chinese app developers have advantages and disadvantages. In your opinion, where is the breakthrough of China's app development creativity?

Xu: This is a big problem. Chinese app entrepreneurs are young. Now in the late 80, or a group of young people, thinking is very active, and the Internet and the mobile internet has an innate fit. The next round will certainly be able to emerge from these people very great entrepreneurs, very great mobile internet companies.

The biggest advantage of Chinese developers is our user base, China's user base is very large. We talked about it a few days ago at the end of the Mac World Show. IDG has also invested in face-sprouting, which is up to 30 million in a week's online download. The venture capitalist bears always recall that the first round of the Internet companies, such as Baidu, Tencent, Sohu, and so on, have less than 20 million Chinese internet users. Now China has huge mobile internet users, which is a unique advantage. So for Chinese entrepreneurs, should make full use of such a huge market, such a large user base. Of course, young people are very active, but I hope that a app out, must not be a flash in the pan, is able to continuously optimize the application of app, can further improve the user embodiment, and can continue to do this thing. Such a comprehensive, holistic thinking is very important.

Sina Science and Technology: The shortcoming is the continuity. App comes out very fire, after the fire, the follow-up force is insufficient, this may be the disadvantage, need to overcome the place.

Last question, let's look ahead. Ms. Xu in the IDG vision will be very wide, and the domestic and foreign industries will have a more comprehensive grasp, please predict the future of the app, smart devices, mobile internet industry, what will be the future development trend? What kind of situation will be present, including China, and even the world?

Xu: The situation must be unstoppable. Bill Gates used to say that his dream was to have a windows on everyone's desk. Now this era has passed, we have access to information, work, life, entertainment, etc. are inseparable from the mobile phone. I am also, take the mobile phone, everything is dry, work also can, entertainment, social can be. The rapid development of the mobile Internet industry brought by smart devices and the subversion of past work and lifestyle are absolutely irresistible. But there is not much experience to follow in the process, what will be, we do not know, because this is a new thing, there will be more unknown. We all look forward to, I think there will be a lot of unknown, but will be more and more beautiful, so that everyone's work is also very entertaining, or that life is very social. There is something, the boundaries become blurred. Based on the mobile Internet environment, I believe that there will be more and more apps appear, and then continue to enrich and facilitate our work and life.

Sina technology: In short, our life and mobile Internet inseparable. As to what kind of concrete way this is so wonderful, all kinds of possible.

Xu: All kinds of possibilities, of course, are very much expected. These small partners who are looking forward to our creative and entrepreneurial will will be able to surprise us with more success stories in the mobile internet era or in the boom of app development.

Sina Science and technology: Today finally still want to tell you netizens, especially the software development aspect talented person especially the team, may pay attention to the Global app development Creative hegemony race, we also want to wish this tournament to be successful successfully, again thanks Xu to visit the Science and Technology channel broadcast room, thanks.

Xu: Thanks host, thanks Sina Netizen, goodbye.