Internet marketing and E-commerce are really not the same

All along, I think the most unworthy question is the most fatal problem of the whole http://www.aliyun.com/zixun/aggregation/8150.html "> Traditional and training industries." That is, the vast majority of traditional business owners even a considerable number of "lecturers", are not clear about the difference between network marketing and E-commerce. A lot of "e-commerce Senior President Class" course, a little observation will find that there is really no part of the content is to talk about E-commerce, is actually the network marketing planning and cases.

Also have a lot of friends said, teachers, network marketing and E-commerce is not the same thing, is called different bar, you professionals love to play the concept!

At the beginning I was just a joke, because the biggest drawback of my man is that I can't play the concept. But now it's a very, very serious question, because it's a very common phenomenon. I just finished the "Low-cost brand-building network marketing means" Three days of Network marketing CEO course syllabus, I would like to solicit the views of friends. Results several entrepreneurs have invariably said that the lack of a key chapter, that is, "how the traditional enterprise transformation to the electrical business"!

At this time I really was like a dream awakened, so many friends do not understand what the difference between Internet marketing and E-commerce. The basic difference between network marketing and E-commerce, Enterprises will never find online marketing ideas.

Broadly speaking: Network marketing and E-commerce are the Internet marketing methods, have sold goods and show the effect. It can also be said that network marketing in the industry perspective is including E-commerce.

But in the narrow sense: E-commerce is relying on consumer-to-consumer, business, business-to-business, corporate website, such as E-commerce platform, sales, purchase, payment, service marketing means and marketing channels. and network marketing is relying on the media, forums, micro-bo, micro-letter, search, hard wide, such as a variety of network media platform, combined with a variety of planning publicity activities. Although in the publicity process will also achieve sales, but the final deal of the terminal is destined to be in E-commerce platform, network marketing means to play the drainage and increase the role of authority.

I wrote the "Network Marketing a pass", although sales are good. But to be honest, when pen writing to write is actually E-commerce, formerly known as "E-commerce a pass." But the beauty editor of the publishing house in order to ensure sales, that network marketing than E-commerce broader more attractive, so the name of the book called "Network Marketing a pass."

According to my personal style, that is to use truth to sum up again. E-commerce is selling goods, network marketing is to promote.