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Half a month ago wrote an article on the soft article, called "Kun: Soft wen three basic forms and writing skills." It mentions how to enlarge the propaganda effect of the soft text, mainly speaking two aspects: one is to build a series of articles, the second is to create brand image. In fact, to enlarge the effect of the propaganda of the soft text, not only these two points. Today Kun for you to expose eight points to expand the effect of soft wen eight points.
Title Writing Skills
The writing technique of the title mainly includes two aspects:
First, the title of the vocabulary should be as far as possible to meet the user's search habits. For example, we want to write a website to promote the article, the title should be as far as possible with some website promotion, network promotion, forum promotion and other related vocabulary.
Second, the title should appear to promote the product name or names. Because 10 people who see the headline, maybe only 1 will actually open the article to browse the full text. And then if you want to promote the article directly into the title, then the propaganda effect of this article is invisible in the expansion of 10 times times.
Second, to help others to promote
Often on the Internet to read the article friends, may notice a phenomenon, is a lot of people often write articles, like in the article free to help others or website promotion. For example, promotion expert mouchangqing, it bo Shark, often like to introduce other people's products or websites in the article, then why do they do it? Is it money or what?
Actually, the answer is simple. Although it appears that the people or products they mention may not be familiar to them at all, they can draw down the distance through such articles, helping them to accumulate a lot of contacts. Imagine, if a person and you do not know, free to help you promote products, you will not be invisible to increase his goodwill, the next opportunity to contact, is not willing to engage in in-depth cooperation with him.
Iii. Learn to implant ads
The term "implantable advertising" is commonly seen recently, mainly in the form of soft advertising in a number of film and television works. In fact, when we write articles, we should also learn to insert some of the incoming ads. Because the reader is more and more clever now, the article advertisement traces a little heavier, everyone will be very disgusted. So ingenious implantable advertising is very necessary. And the implantation of the ads is also very simple, such as the author has written before the article, usually encountered with the need for examples of places, all with "push" this site to explain.
Iv. mention of the author's name
Many people like to use the author to call themselves. It is suggested here that the author should be replaced by the name of the author, or to promote the product. Why do not want to say more, I believe that we have a little thought to understand.
V. Leave the Copyright information
Why leave the copyright information? One is to prevent others from plagiarism. Second, copyright information is the best way to promote, because the way of copyright information to promote their products, is the least objectionable. However, Kun here to remind you that, in addition to everyone commonly used in the end of the article to increase copyright information, but also should be added in the middle of the article. Because many people in the plagiarism article, the habit of removing the end of the article information, but the middle of the article is usually not careful to see.
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Vi. doing typesetting work well
Now "push a" site will receive a lot of manuscripts every day, but another headache is a lot of manuscript, there is no typesetting, in fact, even the minimum of punctuation marks are not complete. Here strongly recommend that you write in the article, you must do a good job of typesetting in advance. There are three reasons:
1, if you see a messy article, will be in the mood to see it? I think most people will close the page immediately.
2, an article in the layout of the messy articles presented in front of everyone, even if the author himself, how good the writing, the level of how high. But everyone will think that the level of this person is very poor, imagine, even the primary school students understand the basic way of typesetting can not do, the level of high to go there?
3, we write out the manuscript, many have been cast to various media. If you are a media editor, how would you like to meet this unfinished version of the manuscript? (Note, the time to deal with the normal manuscript and the time to deal with the unpublished manuscript, the difference is about 10 times times.) If it was me, I would pass it directly unless it was a particularly good piece, or if it was particularly good with the author.
Below and you say a few basic typesetting requirements (estimated that many friends see here will scold me, but indeed a lot of manuscripts even the minimum composition requirements are not achieved).
1. The first line of each paragraph is empty.
2. A blank line between paragraphs and paragraphs.
3. Correct use of punctuation marks.
4, paragraph small title as far as possible bold.
To entice others to promote
Everyone's energy is limited, few people can do a day to write a soft article, so the best way is to find ways to let others help themselves to write soft text. How can you get someone to write a soft text for yourself? Very simple, in the wording, the point of view can be sharp, content as far as possible to arouse the empathy, as long as your ideas or ideas have been the resonance of the people or triggered the people's thinking, there may be someone to write the article and you echo.
To give a writer's own example, we search "Our Village women Captain", this is the author of the game in the four or five years ago when the pen name. The search results show that search results have a lot of such titles: "Barge Our village women captain of the currency trend theory", "barge" choosers of the first Experience of Warcraft "", very the title, many articles in the content will also mention our village women captain this name. The reason is because of what I wrote at that time, the comparison caused controversy.
Eight, choose a good publishing platform
Needless to say, a lot of people wrote articles. Just one more word here. Publish the article, must try to anthology industry news Source website, here said news source is refers to similar website often will reprint article place. For example, with the website operation promotion related article, the first Choice release platform is ADMIN5, the portal pass, the Chinese stationmaster station, pushes one. Here also the friendship reminds everybody, to the promotion related manuscript, "pushes a" to how many sends, moreover allows to leave the chain.
Author information: kun, net name pot, push a (www.tui18.com) founder. To see the author more articles please search for a push or Kun. New operation/Promotion Communication 10 group 3290398, Welcome to join.
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