Local wedding photography Enterprises, how to do website promotion?

Source: Internet
Author: User
Keywords Website promotion

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At present, the local wedding photography (wedding company) enterprises more and more, but have their own independent website wedding Photography Enterprises But only a few, many of the franchise companies (branches) are based on the company's website for publicity, there are some use of the network wedding industry site (such as 591 marriage nets, Wed114, etc.) Apply for network store to display image and business promotion, but the effect is not very satisfied.

Enterprises to promote their own image, the need for independent web site

Wedding photography company competition is increasingly fierce, the establishment of enterprises in the hearts of customers the higher the image, the business will certainly continue to improve. Recently we in Baidu search "Guang ' an wedding photography" keyword, ranked in Baidu home is almost all of the domestic large-scale industry website, it seems that the enterprise itself is not enough propaganda. Such a good keyword, bring the flow of the industry has been sent to the portal site.

Baidu search keyword "Guang ' an wedding photography" results

Although other wedding industry website information more, but all enterprises display the image of the shop style, are uniform, how can you do their own characteristics? Visible, through other platforms to promote and display corporate image are limited.

What are the advantages of building an independent website?

1, has the independent management backstage, is not affected by any factor

Independent site has an independent management background, and other peers do not interfere with the impact, and do not need to use the wedding industry website

2, the page independent typesetting, displays the different style

By designing the front page, you can change or add any content you need, avoid the same style and promote your image.

3, the website independent propaganda, is advantageous to the website optimization

Optimized for their own set of keywords, search engines prefer independent and content of new Web pages

4, communication with customers without obstacles

In general, the wedding industry site, encounter the intention to customers want to inquire about prices or services, but also need to register new users in the site, can leave messages and contact customer service personnel, so that seems more trouble. If it is their own website, you can add QQ, want want or other plug-ins, as long as the customer landed QQ or Wang Wang and other timely communication tools, you can directly click to Exchange, greatly enhance the volume of business.

Wedding photography company has its own independent website, in the image of publicity is higher than your peers.

Website construction is good, need to promote, otherwise just empty shell

Now the corporate web site has been transformed into a diversified, not only to play the role of propaganda, but also online orders! By understanding and analyzing the characteristics of the wedding photography industry, we feel that the wedding photography site can be arranged in the program:

Homepage, a website entrance, the first impression on the display in front of the customer, the content is more rich;

The latest activities, to do to enhance the volume of business, preferential activities are essential;

The display of the works, the detailed classification of the works and the display of all works;

Service quote: The price of each film sets and the project details;

Attractions Introduction: Shooting site or location introduction;

About Us: Enterprise brand Introduction, Enterprise Advantage description;

Contact us: Stay on the company's contact address, telephone and customer service QQ information;

Message board: Client interaction, customer service consulting platform, Webmaster should promptly answer the questions asked by customers;

Other columns, according to the company's own conditions to open other content.

After column planning, you need to add content to the columns, enrich the site page, and finally do the promotion of the site. First of all should be good for the site's keywords, site description, etc., submitted to the Web site to allow search engines included, during the period should be constantly updated site content, search engines like unique, original content of the Web page, do not blindly copy the content of the web, can do the appropriate false original release.

The above is our summary of a little experience to share with you, insufficient or not to make the details of the understanding.

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