Local portal operation experience of local real estate network optimization and promotion

Source: Internet
Author: User
Keywords Local Portal

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Because these years of real estate has been the target of national focus, so many local real estate network operation difficult, but Fanfan that the real estate market, but the rigid demand is still relatively strong, so the real estate network still has the opportunity to see how you can make the site to get more loyal users. After all my research found that the real estate network is very few people come up to send information, most of them are collected and published by the webmaster. Even the intermediary, they also open the first day of the site to send a, two messages, perhaps the next day will come, but after three days they will not come up, because the site is not popular, do not get the information they want. Today I will talk about how to break through these problems.

First real Estate Network keywords: all who found that many local portal network settings are not Baidu index, meaning that these words only at least a few people search, all the early in the choice of site keywords can be through Baidu Index to query. General new station Keyword index in 200 or so, choose a good but not particularly hot keyword, it is best to choose some long tail keyword, this can bring a lot of traffic to the site, and the competition is small, the key word is easy to sit up!

Second release of the chain: hair outside the chain of attention I have in the previous several articles have been introduced in detail, all here I simply said. In addition to the real estate network through the blog, forum and the major webmaster network contributions, you can also use the classification information platform, the release of job search, or directly to the listing information published to the portal site, such as now more fiery 58 with the city, People's network, net and so on, the release of information at the same time remember to bring your site links, Links should not be too single, diversification otherwise very easy to be deleted! This can not only add to the site outside the chain, can even help you improve the benefits!

Third Good friendship Links: As far as possible and similar sites for Friendship Link exchange, when necessary to the Webmaster network to buy high quality links to improve the weight of the site, the ranking has a very good help. Note that the less the number of links, the better to pay attention to the quality of the link, to choose Baidu included more, the key word, snapshot update fast!

To enrich the content of the website: content is the flesh and blood of the website, if a website has no content, will not attract the user attention, for example our real estate network is equivalent to a house intermediary, if an intermediary of the availability of scarce and expensive, there is no way to attract customers, if the intermediary has different levels of housing, This can attract different levels of users constantly to inquire, this shows that the content of the site for the local land network is critical. Because the content of local real estate network can not be arbitrarily modified, if in order to let Baidu included and go false original words, so it is likely to change the original meaning of the article, and even misleading users. So it is usually their own or collaborators, to the local major real estate for information collection, and then back to processing, appropriate collation and then released to the website, the information must be accurate, content should also be combined with site keywords, so not only can increase the content of the site, but also conducive to site optimization.

In addition, the site on the initial stage must be with local intermediary or real estate to establish a good relationship, let them to publish information. Of course, for this information, we should conduct regular spot checks to prevent some intermediary published false information to deceive users, but also to provide information to be published when the rules of the site to follow.

Next I share with you the local real estate if the promotion, with a rich content on the need to promote, now the times want to succeed, must take the initiative, where all who think the local real estate network Target customers is clearly, is to serve local users or migrant workers.

The first use of QQ promotion: More than register several QQ number, add some local q group, in the appropriate time, to their own website publicity, of course, in the QQ group propaganda has a lot of skills, such as some people need to rent a house, you use the way of users to introduce their own website to him, so it is not easy to let people think is advertising. Similarly, can also set up their own QQ group, gather netizens, often engage in activities, so that we can get to know each other. At the same time, users will also help you Word-of-mouth website, recommended to their friends around, relatives and colleagues.

Second into the real estate company: Real estate intermediary companies have a lot of real estate information, a real estate agent issued 10, 100 is 1000, so that not only can quickly enrich the content of the site, but also allows users to have information to see, and we provide them with free platform, they are willing to help us to promote the site. Before entering the real estate company, it is recommended that webmaster to do the site's keywords, this will be more convincing.

This is my web site up to now nearly 3 months of the process, from the beginning of the day dozens of IP to now stabilize thousands of IP every day, because the site to promote a lot of ways, as long as their own serious analysis, combined with their own site and local situation, down-to-earth sit down, will find suitable for their own promotion methods. Ma Yun said "Today is very cruel, tomorrow is more cruel, the day after tomorrow is very good, but most of them died in the future." Seldom stick to it, so success belongs to a few! Optimization promotion no shortcut, you may see others ranked by the former site to earn a lot of money and envy, but did not see his behind the efforts, only to adhere to the end, will see a better day after tomorrow! This paper originates from Wuxi 369 Information network http:// www.369xxw.com/in A5 first reprint reserved copyright information, thank you

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