Long tail Keywords: maximize the flow of non-popular keywords

Abstract: In my article on the definition of the target keyword and the role of the target keyword in detail, I believe we have a certain understanding of it, today I want to talk about another keyword concept: Long tail keywords. First, say what is the long tail. Long

In my article on the definition of the target keyword and its role in the detailed introduction of the target keyword, I believe we have a certain understanding of it, today I want to talk about another keyword concept: Long tail keywords. First, say what is the long tail. The concept of the long tail is derived from Anderson's theory of the long tail, which is expressed as: as long as the channels of storage and circulation are large enough, the market share of all the less demanding and poorly sold products can match or even larger than the market share of those few hot products. That is, a large number of small market convergence can be compared to the mainstream market energy. Then put this theory into the field of keywords, has become a long tail keyword: To maximize the concentration of non-hot keywords brought about by the flow, so as to achieve the goal of maximizing the search engine traffic.

The target keyword is different from the long tail keyword, we are considering the site's target keyword, it is not possible to choose too much, generally will only choose one or three, because we can not through a home to do too many keywords, even if we do a lot of target keywords, we may not be able to do them all. But the long tail keyword does not have this limitation, we make the appropriate keyword for each page, forms a huge keyword collection, thus brings the huge flow. For example, there is a 500-page Web site, we have each page to develop 3 keywords, if each keyword brings a netizen every day, then the site one day from the search engine to bring the traffic is considerable.

So how do you determine which are the long tail keywords? In fact, long tail keyword has its own special place, we are very easy to find. First of all, the long tail keyword is composed of a number of words, the most common is the modifier plus the main word phrase. Second, the long tail keyword every day there are related search volume, but the search volume is not stable, and a single keyword search very few times. Finally, the long tail of the keywords in a large number of sites in the title and content.

To the long tail keyword to you from the search engine to bring a stream of traffic, it is necessary for each page to make as many appropriate keywords.

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