Absrtact: Search engine's appearance doomed the website to have the sense of belonging, remember the first time when surfing the Internet, want to enter the website also to be in the Web site to input the website, moreover the URL cannot have any error otherwise is one cannot display the page. Nowadays search engines are
Search engine is doomed to the site has a sense of belonging, remember the first time when the Internet, want to enter the site also in the URL column input URL, and the URL can not have any errors or is a page can not be displayed. Now the search engine has become a lot of webmaster work content, to constantly upgrade their site in the search engine rankings. We do the website is to others to see, bring the flow to achieve the transformation of interest. How our website will be in the increasingly competitive search engine better survival, the author of their own Blood and tears history to see search engine survival rules.
Rule one: Server to stabilize
Website establishment is to rely on the server to normal operation and access. We can imagine if their own server three days a small smoke, five days a big smoke, so the search engine will be friendly to our website? Although the server is a Web site construction of a large amount of expenditure, especially as now a lot of grassroots webmaster era, may not have too much money to choose a stand-alone server. But even if you choose a cheaper American virtual host, you need to be aware of the situation and buy it. Server stability on the site's impact is very large, if the spider came to your site, the server pumping, as time passes will be search engine K.
Rule two: Website theme is clear
The site will be set up with the title, keyword, description. We usually update maintenance when not only to focus on the original, but also pay attention to the article to be relevant to the site. Although the original can get the spider's favor, will be conducive to the site in the search engine rankings, but if the search engine spiders found that the content of the site and the title of the site's key words are not bound to give the site some punishment. In the first rule is the embodiment of the search engine spider crawling effect, where the direct impact of spiders crawling. Therefore, the site in the update not to the quality of the site to ignore the relevance.
Rule three: no cheating.
Cheating for beginners may be more of those SEO master worship, can use a variety of ways to make their site in search engines quickly and good rankings. But cheating we still do not take this risk, once do not confirm the consequences is very serious, light has a k home into the sandbox, the heavy direct k off the whole station. Like in Baidu, as far as possible is "inaction" is relatively good, all in nature will have a good ranking. This is a lot of webmaster including the author came to the conclusion, because Baidu algorithm will often change, it is doomed to some extreme behavior will certainly be aware of Baidu. So, some of it is natural.
Rule four: Optimize to have degree
This is the author's deepest experience, initially in the optimization of the station or outside the station, my links are pointing to the home page, and the number of links is also many. Finally caused by the home page was K tragedy, fortunately timely recognition may be the optimization of excessive, in doing optimization is very attention. Everyone said, SEO should have executive power, but also pay attention to the details. Especially in the optimization must pay attention to the details, if not grasp the good degree of the problem, it is very easy to go wrong.
The website relies on the search engine to develop, in the search engine survival rule may still have many, like competitor's analysis and so on. The above four points of law are based on our own site, the search engine to survive better to start from their own.
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